Messages in the Editorial Calendar

Updated 

Messages are available for you to visualise and engage with in the Editorial Calendar. You can create messages from the Editorial Calendar, view existing messages, and update message properties as needed. Messages are available across supported Calendar and Timeline views, enabling you to plan, review, and manage content schedules from a single workspace.

To navigate to the Editorial Calendar and view Messages:

  1. Click the New Tab icon.

  2. Under Sprinklr Marketing, click the Marketing tab.

  3. Click Editorial Calendar under Plan.

  4. Click View and select Messages.

  5. Select the desired Calendar or Timeline view.

Calendar View: Year & Season Periods

  1. This view groups messages by month. Click a message to open the third pane, where you can view and engage with it.

  2. When you select Campaigns, Sub-Campaigns, Paid Initiatives, Messages, and Events in the View configuration, the calendar displays all related entities within the campaign hierarchy. You can engage with messages only from the third pane.

Calendar View: Month Period

  1. This view groups messages by day of the month. Click + n more to view all messages for the selected day.

  2. When you select Campaigns, Messages, Tasks, and Events in the View configuration, messages appear below the campaign hierarchy.

Calendar View: Week & Day Periods

  1. Messages are grouped by day of the week in the Week view and by the selected day in the Day view. By default, messages appear on a time-based grid according to their scheduled time.

  2. To show or hide the time-based layout:

    1. Click the More Options (⋯) icon.

    2. Select View Options.

    3. Turn Show Time Axis on or off.

  3. When Show Time Axis is enabled, messages are displayed along a time axis based on their scheduled time.

  4. When Show Time Axis is disabled, messages are displayed in a continuous list without time slots.

  5. When you select Campaigns, Sub-Campaigns, Tasks, and Events in the View configuration, messages appear below campaigns, events, and tasks.

Timeline View: Month & Two Week Period

  1. Messages are categorized by day of the month in this view.

  2. By selecting Campaigns, Sub-Campaigns, Paid Initiatives, Messages, and Events in your view configurations, you can see two different sections. In the first section you can view Messages & Events. In the second section you can view Campaigns, Sub-Campaigns, Paid Initiatives. The messages are shown after the events in the first section.

Timeline View: Week Period

  1. Messages are categorized by day of the week in this view.

  2. By selecting Campaigns, Sub-Campaigns, Paid Initiatives, Messages, and Events in your view configurations, you can see two different sections. In the first section you can view Messages & Events. In the second section you can view Campaigns, Sub-Campaigns, Paid Initiatives. The messages are shown after the events in the first section.

Key properties to filter Messages

Filter

Description

Account

The name of the account in Sprinklr. Displays the account that is used to publish the Message.

Ad Type

The type of Ad such as Carousel Ad, Image Post, Link Post, Twitter Card Post, etc.

Ad Optimisation Type

The type of customizations for the Ad creatives such as Dynamic Creatives, Language Asset Customization, Placement Asset Customization, etc.

Campaigns

The name of the Campaign to which the message is associated with.

Channel

The name of the channel used for publishing the outbound message.

Created By

The Sprinklr user who created the Message.

Localized Copy

Informs us if the message is a Localized Copy or not. "Yes" indicates that the message is a Localized Copy and "No" indicates that the message is not a Localized Copy.

Has Targeting?

Informs about the Targeting / Gating details of the message. "Yes" indicates that the message has targeting defined and "No" indicates that the message does not have targeting defined.

Message Brief

Informs about the Brief details of the message. "Not Set" indicates that Briefs are not associated to the message.

Message Idea

Informs us whether the entity is a Message Idea or not. "Yes" indicates that the entity is a message idea and "No" indicates that the entity is not a message idea.

Message Custom Fields

These are custom Message properties defined in the environment. You can also use these properties to filter messages.

Is Dark Post

Informs us if the message is a Dark Post or not. "Yes" indicates that the message is a dark post and "No" indicates that the message is not a dark post.

Is Variant

Informs us whether the message is a variant or not. "Yes" indicates that the message is a variant and "No" indicates that the message is not a variant.

Sub-Campaigns

The name of the Sub-Campaign to which the message is associated with.

Status

The current status of the Message such as Sent, Scheduled, Draft etc.