White paper
Discover how GenAI is shaping the future of enterprise CX
Explore insights for C-suite executives on investment priorities and challenges in delivering intelligent experiences, based on data analyzed from over 1,000 leaders and practitioners globally.
By 2027, 60% of businesses are expected to leverage omnichannel experiences, edge analytics, and GenAI to shape customer journeys.
While AI and GenAI are transforming how brands create intelligent experiences, are enterprises fully capitalizing on these technologies to drive meaningful outcomes?
You’ll find answers to many such questions in this IDC white paper, sponsored by Sprinklr. So, download now to explore:
- Detailed insights into vendor selection criteria for marketing solutions
- Benefits of incorporating AI/GenAI into marketing and contact center functions, and barriers for adoption
- Top 5 technology initiatives for the future of contact centers, and why they’re important
- Why contact centers aim to strengthen digital foothold, while marketing wants to run a lean operation
of contact center executives prioritize improving consistency and continuity in customer service for next year
of marketing executives report an urgent need for technology-driven transformation within the next 12 months
of G2000 companies will fulfill all customer journeys through conversations
of CX leaders believe that a lack of skilled employees is the greatest barrier to GenAI adoption
Elevate your customer experiences with GenAI and conversations
How can you future-proof your AI tech stack with Sprinklr AI+?
Bring GenAI technologies into one unified platform
Empower your marketing and customer service teams with the best AI technologies and tools, powered by Sprinklr AI, Google Cloud’s Vertex AI and OpenAI’s GPT models.
One platform. One AI. One brand.
