CX
EPISODE 11

“Customer experience as a discipline is really hard because there’s no ONE way of doing it.”

Ian Golding
CX Leader
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CX-WISE Podcast

What Turning Back to the 1900s Taught Ian Golding About CX

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Summary

Are brands letting go of the heart of customer experience? 

Get CX-WISER with Ian Golding as he unravels the secrets behind the timeless magic of yesteryears and sheds light on why today's businesses struggle to revive it. He also addresses real-world problems like: 

  • How and why the focus on CX has changed over the years
  • What the effects of ‘human-like’ brand experiences are
  • How CX professionals can overcome everyday struggles
  • Why brands should embrace technology with the right CX purpose
  • How to convince the C-suite to invest in CX initiatives 

Tune in to learn how to simplify your CX strategies.

Episode Highlights
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CX

How to Infuse Your CX Initiatives with Honesty feat. Ian Golding

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Book Giveaway
Great Minds Read Alike

Use #CXWISE and share your takeaways from the episode on social media to win a free copy of Ian’s book!

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Episode Insights

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Articles

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A Guide for Service Leaders in Peer-To-Peer Relationship Development

Explore trust, energy management and aligned incentives for fostering strong peer relationships among service leaders with insights from Nate Brown.

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CUSTOMER SERVICE
Unveiling the Essence of Agent Training and Coaching in Modern Workforce

Gain valuable insights from Annette Franz on optimizing workforce performance and enhancing employee skills to meet the demands of today's dynamic business environment.

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CX
Cut the Crap - How to Build Experiences That Truly Matter

Learn from Frans Reichardt on why prioritizing fundamental processes over instant joy is crucial for crafting lasting customer experiences.

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