Facebook Reach and Frequency Mid-Schedule Editing

Updated 

In the Ads Manager, Sprinklr allows you to perform mid-schedule edits for your Reach and Frequency campaigns. Mid-Schedule edits include adding budget, reducing the budget, extending the scheduled end date, and pausing and re-starting Ad Sets. These capabilities provide advertisers more flexibility, visibility, and confidence in what to expect when purchasing a Reach and Frequency campaign.

To learn more about getting this capability enabled in your environment, please work with your Success Manager.

Facebook Reach and Frequency Mid-Schedule Editing

After having created a Reach and Frequency campaign from the Ads Composer, follow the steps given below to make mid-schedule edits to your Reach and Frequency campaigns.

  1. Click the New Tab icon Space Add New Tab Icon. Under the Sprinklr Marketing (Ads) tab, click Ads Manager within Analyze.

  2. On the Ads Manager window, click Add Filter from the top dashboard bar and select the below filter to populate only the Reach and Frequency campaigns. For more information on applying filters, see Apply Filters in Ads Manager.

  • Buying Type set as Reach and Frequency

Apply filter to filter out you RNF campaigns

  1. Hover over the Options icon Space_Mobile_Options.png alongside the Reach and Frequency campaign you want to edit and select View and Edit.

  2. In the left-most pane of the Edit window to the right, click on the Ad Set level of the campaign. You can now:

  • Adjust the Start and End Dates or the Ad Set budget as required. 

  • Pause and activate Ad Sets from the Status drop-down menu in the Ad Set Summary pane to the right.

Note:

A new Audience Reservation must be made after pausing an Ad Set. New Audience Reservations can be made by scrolling down to the Reach and Frequency section in the middle pane and clicking Update Reach & Frequency.

Update RNF reservations
  1. Once you have made the changes, click Review Changes from the bottom-right corner of the Edit window.

  2. On the Review Changes window, click Apply Changes in the bottom right corner.