View & Engage with Paid Initiatives

On selecting Paid Initiative as the desired content type while configuring view settings, you can view all your Paid Initiatives in Sprinklr’s Editorial Calendar. Paid Initiative as a content type is only available for the views mentioned in this article.

To Navigate to Editorial Calendar and view Paid initiatives:

• Click the New Tab icon.

• Under Sprinklr Marketing → Marketing Tab, click Editorial Calendar within Plan.

• Select the Paid Initiatives icon from the Section Bar of the desired view type.

Calendar View: Year & Quarter Periods

1. Paid Initiatives span across the time when it is active.

2. By selecting Campaigns, Sub-Campaigns, Messages, Paid Initiatives, and Events in your view configurations, you can view all the entities nested within the campaign. By clicking the campaign, you can view all the associated Events, Paid Initiatives & Sub-Campaigns within it. Similarly, by clicking on the Sub-Campaign you can view all the associated Events & Paid Initiatives within it.

Timeline View: Year & Quarter Periods

1. Paid Initiatives span across the time when it is active.

2. By selecting Campaigns, Sub-Campaigns, and Paid Initiatives in your view configurations, you can view separate nesting between Campaigns & Sub-Campaign, but Paid Initiatives remain unassociated.

Timeline View: Month, Two Week & Week Periods

1. Paid Initiatives span across the time where the campaign is active.

2. By selecting Campaigns, Sub-Campaigns, Paid Initiatives, Messages, and Events in your view configurations, you can see two different sections. In the first section you can view Messages & Events. In the second section you can view Campaigns, Sub-Campaigns, Paid Initiatives. In here you will see nesting between Campaigns & Sub-Campaigns, but Paid Initiatives remain unassociated.

Key properties to filter Paid Initiatives