TRUSTED BY THE WORLD’S MOST ICONIC BRANDS
Fully optimized and customizable AI that adapts to your needs
Go beyond generic, one-size-fits-all AI with Sprinklr’s unique approach combining general-purpose and domain-specific AI models to deliver faster, more accurate results.
Put the right models to work from day one with Sprinklr AI+
Use the best-fit model for every task right out of the box — with full control to customize, fine-tune, or integrate your own LLM through AI+ Studio.

Future-proof your AI strategy with an open platform
Choose from a wide range of industry-leading models and providers, use in-house LLMs, or bring your own models within Sprinklr to power your customer experience solutions.

Configure prompts and orchestrate AI workflows with AI+ Studio
Take full control of your prompt engineering layer and customize GenAI output to your specific needs. Scale effortlessly across countries, languages, brands, and other dimensions with centralized AI workflow management.

Built-in enterprise-grade privacy, security and control
Protect sensitive data with robust privacy and zero-retention policies
Sprinklr only shares specific inputs entered in Sprinklr AI+ with third-party models. Personally identifiable information (PII) is automatically masked, and no data is used to train Sprinklr-owned or third-party models.

Apply guardrails to ensure brand-safe and compliant AI output
Leverage input and output guardrails, approval workflows, and AI grounded in your knowledge base to help ensure the output is accurate, brand-aligned, and compliant.

Maintain full visibility and control over your AI
Get access controls, usage logs, feedback tracking, and monitoring dashboards so you can audit decisions, explain outputs, and govern models with confidence.

Sprinklr’s responsible AI approach is rooted in global policy standards, prioritizing fairness, transparency and accountability — so you can deliver extraordinary customer experiences with enterprise-grade governance.


Discover the power of secure, scalable GenAI built to elevate CX