Naveen Mahadevan
Lead content writer, Sprinklr- 10+ years creating content across journalism, content marketing and B2B SaaS.
- Lead Content Strategist at Sprinklr since 2021.
- Previously worked with Zoho, Freshworks, Codemantra and other leading SaaS organisations,
- Writes extensively on customer experience, social media, AI, content strategy and marketing transformation.
- Bachelor's degree in mechanical engineering, Sathyabama University, India
- Master's degree in Photojournalism, University of Missouri-Columbia
Customer Experience (CX), Social Media Strategy, AI & Marketing Transformation, Content Strategy, Editorial Leadership, B2B Content Marketing, Storytelling & Thought Leadership
Naveen Mahadevan is a Lead Content Strategist at Sprinklr, where he creates and oversees content covering customer experience, social media, AI and enterprise marketing. Working at the intersection of research, storytelling and strategy, he helps transform complex industry trends into practical insights that business leaders can understand and act on. His work spans thought leadership, editorial strategy and long-form content designed to help readers make sense of a rapidly changing digital landscape. Before discovering content marketing, Naveen trained as a photojournalist and spent time freelancing as a photographer and writer in India. His career has taken him through journalism, SaaS marketing and editorial leadership, but storytelling has remained the common thread throughout. Away from work, he enjoys conversations about history, music, films and literature, and is happiest when travelling somewhere remote with a camera in hand. Whether observing wildlife on a safari or exploring a new idea on the page, he's driven by the same curiosity that first drew him to storytelling years ago.
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