Nivedita Bharathy is a content writer at Sprinklr. An AI enthusiast and avid reader, she discovered her passion for the written and spoken word early on. With experience as a marketing professional at AI startups, incubators, and enterprise-level SaaS organizations, she pursued a master’s in international business at Boston University. She is upskilled in email marketing, product marketing, and content strategy through university programs and other organizations. At Sprinklr, she focuses on creating content that resonates deeply with audiences.