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40 Helpful Social Media Groups for Marketers in 2025
People spend an average of 150 minutes daily scrolling through social media platforms. For social media marketers, it could be more. Joining social media groups can be a valuable way to use this time to network, share insights, and stay updated on the latest industry and social trends. The next time you are looking for inspiration or insights, try engaging with one of the many social media groups for marketing professionals that are outlined in this article!
- What are social media groups?
- Why social media groups are beneficial for brands
- Tips to find the right social media groups for your marketing activities
- Top LinkedIn groups for marketers
- Top Facebook groups for marketers
- Twitter Chats for every marketer
- Slack Groups every marketer should join
- Why social media groups can help marketers
What are social media groups?
Social media groups are online communities on social platforms where individuals with shared interests can connect, discuss industry topics, and exchange ideas. Members can join these groups on request or through an invitation.
Most social media groups have moderators to oversee discussions, maintain community guidelines and keep the discussions on point. Such groups are helpful for professionals to develop fresh ideas, build relationships and promote collaborative efforts.
Why social media groups are beneficial for brands
Social media groups offer numerous benefits for brands and professionals looking to stay connected, informed, and engaged with their target audience. Here are a few benefits for brands to join social media groups:
1. Stay abreast of the latest trends
Social media groups are excellent platforms for staying informed about industry trends, news, and developments. By participating in these groups, brands can gather intel that helps them stay relevant and competitive.
For example, an Instagram influencer might join a group to learn social media trends, hashtags, content creation tools, and platforms to grow their personal brand and marketability.
2. Promote products and services
Social media groups can be used to promote products and services subtly and organically. Brands can share their expertise by providing valuable content and engaging in relevant discussions, which fosters trust and engagement for the brand, without spending a penny.
3. Collaborate and network
Active participation in groups can strengthen connections and result in opportunities for fruitful social media collaborations. Online communities can be a goldmine of positive testimonials and customer referrals, expanding business growth. Increased queries around your brand’s products and services is a sign that people are interested in becoming part of your community.
Related Read: How to Start a Successful Online Community
Tips to find the right social media groups for your marketing activities
All social media platforms host a wide variety of groups. The myriad options might make it difficult to choose the right group for your needs. That time, implement these tips to ensure the groups you choose align with your marketing objectives:
1. Research your options
Start by identifying social media groups that are relevant to your industry or niche. Look for groups with active members and frequent discussions. You can use platforms like Sprinklr to find groups that match your specific interests. Our social media monitoring feature pinpoints social conversations that revolve around the keywords you specify (product, industry, competitor, interest, or any other).
2. Evaluate conversations
Once you locate relevant groups, ask yourself - can your brand actively participate and contribute to the group's discussions? Do you have the industry expertise and resources to share valuable insights? Ask these questions before joining the group to check if you can establish your brand as a thought leader in your industry and build on online brand reputation by extension.
3. Check group rules
Before joining a group, review its rules and guidelines. Ensure that your brand's values and messaging align with the group's ethos. Additionally, understand the group's expectations for member participation, such as posting frequency or product promotion. Once you have ticked the above checklist, you are ready to join social media groups and lead meaningful conversations.
With the basics sorted, let’s review popular groups on every social media platform in 2025.
Top LinkedIn groups for marketers
1. Digital Marketing
Why join - From TikTok trends to tips for successful email marketing campaigns, this group is a wealth of knowledge for digital marketers looking for inspiration.
Audience size - 2,333,527 members
Type of audience - Digital marketers primarily
Requirements to join - It’s a public group, so you can simply “Join.”
2. B2B Technology Marketing Community
Why join - This group can help you with tech brand content strategy ideas. It is currently the most active in terms of B2B tech marketing communications. Designed for marketing professionals to get the latest domain news, network and share ideas, best practices and opportunities.
Audience size - 152,212 members
Type of audience - Technology marketing professionals
Requirements to join - Admin reviews joining requests
3. B2B Sales, Marketing, Social Media & Lead Generation
Why join - The group is created for tips and content on B2B appointment setting, B2B social media marketing, B2B lead generation, and general sales and marketing.
Audience size - 112,075 members
Type of audience - B2B marketers
Requirements to join - It’s a public group, so you can simply “Join.”
4. Social Media Marketing Group by Josh Turner
Why join - Josh Turner, the ex-founder and CEO of edSelling and Connect 365, provides tips on best practices in the digital marketing industry and uploads his podcasts on similar topics.
Audience size - 2,674,418 members
Type of audience - Digital marketers
Requirements to join - It’s a public group so you can simply “Join.”
5. Moz
Why join - This group is renowned for people posting queries and getting resolutions or advice within hours, if not minutes. Plus, marketing pros around the world frequently share their insights and industry updates.
Audience size - 30,426 members
Type of audience - Marketers, digital marketers
Requirements to join - Admin reviews joining requests.
Pro Tip : If you work for a marketing agency and manage clients across industries, you might look for groups with niche conversation topics relevant to your clients.
With the help of a social listening platform, you can identify your audience on social media, engage in conversations around your brand/ client, and find relevant groups in the industry by searching for conversation topics. The tool can help harness social listening to grow your brand and operations.
6. Content Marketing Institute
Why join - When it comes to creating content marketing strategies, we all need a little push of motivation and creativity from time to time. This group is the place to share and discuss all things content marketing.
Audience size - 145,588 members
Type of audience - Content marketers
Requirements to join - Admin reviews joining requests.
7. Designers Talk: Graphic, web, digital design and creative professionals group
Why join - Created for designers to connect, converse and discuss challenges and opportunities. Thought leaders in the design community regularly use this space to share industry trends and updates for designers.
Audience size - 287,836 members
Type of audience - Designers
Requirements to join - It’s a public group, so you can simply “Join.”
8. Public Relations and Communications Professionals
Why join - A group dedicated to increasing networking and business opportunities for PR and communication industry members to connect and chat.
Audience size - 584,007 members
Type of audience - PR and communications professionals
Requirements to join - Admin reviews joining requests.
9. Inbound Marketers - For Marketing Professionals
Why join - If your goal is to reach your best customers online through techniques like inbound marketing, search engine optimization (SEO) and social media features, then this is the group for you!
Audience size - 139,346 members
Type of audience - Digital marketers
Requirements to join - Admin reviews joining requests.
10. Media & Marketing Professionals Worldwide
Why join - This group is perfect for marketing professionals to network, share knowledge, discuss business associations, seek career advice and more.
Audience size - 1,205,040 members
Type of audience - Marketing professionals
Requirements to join - Admin reviews joining requests.
Top Facebook groups for marketers
1. Marketing Solved
Why join - This group boasts exclusive access to marketing training, tips and tutorials, articles, business and marketing strategies, success stories and amazing business support.
Audience size - 29,500+ members
Type of audience - Marketers
Requirements to join - Admin reviews joining requests.
2. SaaS Products & Marketing
Why join - If you are a marketing professional, business consultant or entrepreneur in the SaaS industry, then this group is the perfect place to be. This group was created to share tips, strategies and case studies about SaaS products.
Audience size - 21,800+ members
Type of audience - SaaS marketers, other SaaS professionals
Requirements to join - Admin reviews joining requests.
3. eCommerce Growth Hacks - Strategies | Dropshipping | Online Marketing
Why join - This group allows more than just social media eCommerce. You also get case studies and connections with others in the same space for discussions.
Audience size - 21,600+ members
Type of audience - eCommerce marketers
Requirements to join - Admin reviews joining requests.
4. SaaS Growth Hacks
Why join - A ‘dynamic’ community of leaders and professionals in the SaaS community. It is a good place to build thought leadership, offer and receive advice on challenges in the industry and connect with like-minded professionals.
Audience size - 31,200+ members
Type of audience - People who work in SaaS, entrepreneurs and marketing professionals
Requirements to join - Admin reviews joining requests.
5. Digital Marketing Platform
Why join - Digital marketing covers everything from social media and SEO to content and paid posts. This group is a place to learn the best practices, tips, and insights from professionals in the field.
Audience size - 326,600+ members
Type of audience - Digital marketers
Requirements to join - It’s a public group, so you can simply “Join.”
Pro Tip 👩🏼💻: Facebook groups are also a great place to listen to what your audience is saying about your brand. Once you start listening, you can also curate and publish posts on Facebook groups to improve your brand’s thought leadership.
Sprinklr’s social media management will provide you with the right tools to increase engagement with industry professionals, maintain brand reputation across multiple systems and harness productivity across the board. You can turn social media conversations and posts into real business opportunities.
6. Dumb SEO Questions
Why join - A great place for beginners and experienced professionals alike, this group is the best place to ask questions that you might not ask a colleague or a manager and help others become a pro at SEO. Audience size - 31,200+ members Type of audience - Digital marketers, especially SEO professionals. Requirements to join - It’s a public group so you can simply “Join.”
7. Social Media Managers
Why join - This group functions as a community of social media managers and provides them with a platform for boosting social media campaigns. Audience size - 211,100+ members Type of audience - Social media managers Requirements to join - It’s a public group, so you can simply “Join.”
8. The Daily Carnage
Why join - A place that brings you the freshest news, tools, tips, and tactics in the marketing world, this group’s tagline is “Get ready to break free from the monotony.” Need we say more? Audience size - 20,300+ members Type of audience - Marketing professionals. Requirements to join - Admin reviews joining requests.
9. Superstar SEO
Why join - Chris M. Walker, the founder of multiple SEO agencies including Superstar SEO, started this group. The goal is to share support questions, new features, hacks, case studies, best practices and lead/client questions, etc. Audience size - 77,800+ members Type of audience - Digital marketers Requirements to join - Admin reviews joining requests.
10. Word Workers
Why join - The group proudly claims to be “The only Facebook community for anyone and everyone that writes”. So whether you are searching for how to create a content plan, or just browsing through content ideas, this group might just be helpful. Audience size - 7,700+ members Type of audience - Writers and marketers Requirements to join - Admin reviews joining requests. Join here- Word Workers
Twitter Chats for every marketer
1. #ContentChat
Why join - A collaborative space for weekly insights into the world of content marketing. Tune in every Monday at 3:00 PM EST to kickstart your week with content knowledge and tips and develop skills like social media storytelling.
2. #PPCChat
Why join - Join the PPC Chat every Tuesday at noon for insightful discussions on pay-per-click marketing. If you can't make it live, don't worry! The chat is recapped in both written and podcast form.
❔Are you confused about some of the acronyms used in some of the groups/chats' names? We have curated a list of digital marketing terms for your convenience!
3. #InsiderChat
Why join - Join #InsiderChat for basic marketing tips, branding advice, and general business guidance. The chat takes place on the last Wednesday of every month at 10 AM PST.
4. #AdweekChat
Why join - This space is for the latest news and insights from the marketing and media world. The chat hosted by the industry experts at Adweek takes place Wednesday at 2:00 PM.
5. #SocialChat
Why join - #SocialChat provides valuable insights on enhancing your social media strategy. Check out their Noob's Guide for beginners. The chat takes place on Mondays at 6 PM PST.
👉Looking for the upcoming trends and tools in social media? Sprinklr could help with the future of social media guide.
6. #SEOChat
Why join - Hosted by Search Marketing Weekly, this space is for real-time insights and discussions on the latest SEO trends. Get answers to your questions and learn from the expertise of other marketers in the community.
7. #Digital360Chat
Why join - Tune in every Friday at noon for insightful interviews with industry experts and gain valuable perspectives on marketing and business.
8. #HubChat
Why join - #HubChat is hosted by Extreme Networks, for the latest tech advancements and their impact on your business. Get insights on marketing strategies and find inspiration for omnichannel marketing strategies. The chat takes place on Wednesdays at 12 PM PST.
9. #BrandChat
Why join - Join #BrandChat, hosted by Personal Branding Specialist Maria Elena Duron, for tips on marketing your unique brand. Connect with professionals from various industries on Wednesdays at 8 AM PST.
10. #AgencyChat
Why join - Here you will find engaging discussions on a variety of social media business marketing topics. Enjoy the fun icebreaker and valuable insights from expert guests every Thursday at 2:00 PM.
🔖Bonus Read: How to adopt trends and broaden your channel coverage mix
Slack Groups every marketer should join
1. Online Geniuses
Why join: This is a popular Slack community for SEO and digital marketing professionals which offers networking opportunities, learning from experts, and finding talent.
Audience size - 35,000+ members
Requirements to join - Free Slack community. To unlock premium features, you'll need to upgrade to the OG Plan, which starts at $99.99 per year.
Join here- Online Geniuses
2. Marketers Chat
Why join: Marketers Chat is a vibrant Slack community for affiliate marketers. Connect with peers, learn about SEO, SEM, and other marketing strategies, and access free resources.
Audience size - 6,000+ members
Requirements to join - Free, apply to join.
Join here- Marketers Chat
3. Superpath
Why join: The space is dedicated to content marketing professionals to participate in in-depth discussions on strategy, writing, and networking.
Audience size - 3,000+ members
Requirements to join - Free, apply to join.
Join here- Superpath
❔You can also add Slack groups and communities to Sprinklr Social for listening and content management Adding these groups to Sprinklr allows you to gain valuable insights into
🎤industry conversations
👩🏼💻emerging trends
🤝potential partnerships
Sprinklr's powerful social listening capabilities will enable you to monitor discussions, track keywords, and analyze sentiment within these communities. 🧐
4. RevGenius
Why join: RevGenius is a B2B marketing Slack community with 30+ channels and insights from industry leaders. Network with experts, attend events and explore job opportunities.
Audience size - 35,000+
Requirements to join - Free, apply to join.
Join here- RevGenius
5. Email Geeks
Why join: With 82 channels and an email experts community, it's a great place to learn best practices, get help, and network with industry experts.
Audience size - 21,000+
Requirements to join - Free. Apply to join.
Join here- Email Geeks
6. Demand Curve
Why join: A place created for marketers offering content channels, paid social, and e-commerce. Join to connect with top marketers, learn, and contribute to in-depth discussions.
Audience size - 2,000+
Requirements to join - Free. Apply to join. Amins are selective about letting people in. Join here- Demand Curve
7. Growmance
Why join: Connect with experts, explore job opportunities, and learn marketing hacks in the Growmance community. Join to grow your career and network with like-minded professionals.
Audience size - NA
Requirements to join - Free, invitation-only community.
Join here- Growmance
8. Traffic Think Tank
Why join: Traffic Think Tank offers access to industry experts and a wealth of resources - including exclusive learning materials and connections with top SEOs in the field
Audience size - NA
Requirements to join - Paid community, $119/month
Join here- Traffic Think Tank
9. Buffer Community
Why join: Buffer Community Slack is a networking community for Buffer users, offering discussions on Buffer products, social media strategies, and brand growth.
Audience size - 6,000+
Requirements to join - Free for Buffer users
Join here- Buffer Community
10. Product-led Growth
Why join: This is a community for product marketing managers, content marketers, and growth teams. Learn from experts, discuss best practices, and network with like-minded professionals.
Audience size - 15,000+
Requirements to join - Free Slack community. For premium features like coaching calls, upgrade to paid plans starting at $299 monthly.
Join here- Product-led Growth
Why social media groups can help marketers
Social media groups continue to be invaluable assets in the marketing and advertising industry in 2024. Businesses can join or build these communities to network with industry peers, gain valuable insights, promote products and services, and collaborate on projects.
Finding out what groups to join, how to participate and how to navigate social media interactions can seem daunting. But with Sprinklr Social’s advanced features for social listening, engagement, and analytics, you can streamline your social media group participation efforts.
Try it out today with a demo!
Frequently Asked Questions
Balance self-promotion and valuable contributions, focus on offering insights, answering questions, and sharing relevant resources. Integrate your brand or products naturally into your discussions.
Exposure to spam, irrelevant content, and negative feedback can be challenges. Additionally, active participation can be time-consuming.
Ask thought-provoking questions, share relevant articles or resources, and respond promptly to comments and messages. You can foster meaningful connections and build your reputation as a valuable member.
These groups allow you to connect with professionals who share your interests and expertise, leading to more focused and relevant discussions. You can access specialized knowledge, resources, and insights.
Depends on your goals and available resources. Assess whether new groups align with your objectives and consider the time commitment required to actively participate.
