We’re excited to announce the development of Account Health Alerts, a feature designed to improve visibility and actionability across accounts by proactively notifying users of functionality impacts. This feature aims to help address issues caused by API migrations, missing permissions, persistent API disruptions, grabber failures, and more.

Key Benefits

Account Health Alerts are created for all users but are especially beneficial for admins responsible for managing accounts and overall platform configuration. Here’s how this feature helps different roles:

• Agents and Social Media Managers:

  • Receive upfront notifications about potential issues when working on accounts.

  • Notify admins directly via email to expedite resolution.

• Admins:

  • Gain improved visibility into accounts requiring modifications.

  • Take informed actions to address account functionality issues.

Improved Visibility Across Multiple Screens

Account Health Alerts will be integrated into various screens to ensure comprehensive visibility. Alerts will be displayed on the following screens:

1. Accounts Screen

2. Engagement Dashboards

3. Reporting Dashboards

4. Quick Publisher

Detailed changes on each screen can be found in the linked articles above.

Moving to a Three-State Account Model

In addition to introducing Account Health Alerts, we are transitioning from a binary account status model (‘Active’ or ‘Inactive’) to a more nuanced, three-state model:

1. Active:

   • Indicates that the account is fully functional, with all platform capabilities operational.

2. Inactive:

   • Signifies that the account is non-functional, with no publishing, reporting, or engagement capabilities available.

3. Action Required:

   • Highlights that the account is partially affected. For example, publishing may be impacted, while reporting continues to function correctly.

   • Detailed reasons for an account entering the ‘Action Required’ state can be found here.

Why This Matters

By providing proactive alerts and improving account state granularity, this feature ensures better issue detection and resolution, empowering admins and agents to maintain optimal platform performance.

With these new states and more information upfront, we aim to provide better clarity to the users on next steps without there being a need to raise a support ticket and wait for answers, especially for the common queries, and make the platform more self-sufficient and intuitive.