Monetise Twitter Videos from Sprinklr

Updated 

Sprinklr allows you to monetise your owned content published as Video posts. You can claim ownership of your content around the globe, and get control on the access to use and post your owned content on Social Media channels like Facebook, Youtube & Twitter.

Account set up for monetisation

The Twitter account should have a Twitter Ads account linked to the Organic Account and added in Sprinklr. To create a Twitter Ads account please check out Twitter Ads.

To know more about adding an account in Sprinklr please check out Add a Twitter account in Sprinklr.

Steps to Monetize Twitter Video

While creating a Twitter Video Post in Sprinklr, after you have selected a Twitter account in Select Accounts and successfully uploaded a video in the publisher, please follow the steps below to add the Monetisation properties for the Twitter video -

  1. Check the box to enable the Option to Monetize this Video.

  2. After you've checked the Monetize this Video box, a Monetization Options prompt box will appear in the Publisher. ModernEngagement_Publisher_TwitterVideo_Monetization.png

  3. In the Monetization Options prompt box, select Exclude Tags (optional) from the drop-down menu.  

  4. Select Exclude advertiser @handles (optional) from the drop-down menu. You can blacklist multiple handles to show ads on your video. 

  5. Select Monetize this video in these countries from the drop-down menu. You can select multiple countries in which you wish to monetize your video.ModernEngagement_Publisher_TwitterVideo_Monetization_Countries.png

  6. Select Tag Video Category from the drop-down menu. You can select multiple categories that best describe your video.

    Tip: 

    • Tag video category helps in matching your video with the relevant ads based on the category you mentioned.

    • Exclude advertiser @handles will not allow the user of that handle to advertise on your video.

    • If you exclude a tag, it will not let Ads of that category to appear on your video.

ModernEngagement_Publisher_TwitterVideo_Monetization_Category.png

Limitations

The following are the API Limitations for Facebook Monetisation - 

  1. You cannot select the Ownership Link for the matched content.

  2. You cannot enable In stream Ads for monetised Facebook Videos. This option can be set to enabled for all the published videos by default from the Native Facebook page settings. Check out the official Facebook Article to know more.

  3. You cannot select Facebook Profile and Instagram Accounts in the Allowlist for the monetised Facebook video.

  4. Monetisation can be enabled for a published video post. But once enabled and published, the monetisation cannot be disabled.

The following are the API Limitations for Youtube Monetisation - 

  1. You cannot set the Ads Suitability while monetising a Youtube video.

  2. Monetisation can be enabled for a published video post. But once enabled and published, the monetisation cannot be disabled.

FAQs

  • Can we Edit Monetisation properties for a published video from Sprinklr ?
    Yes, users can edit some selected Monetisation properties for published Facebook & Youtube posts from Sprinklr.

  • Can cross video posts for Facebook be monetised ?
    Yes, as per the current workflow, users can monetise the video in cross video facebook posts if the primary publishing Facebook Page has the rights management access. 

  • How is Ads Suitability set for Monetised Youtube videos from Sprinklr ?
    As setting Ads Suitability for Youtube Monetisation is an API limitation, when users publish a monetized Youtube Video from Sprinklr, Ads suitability is set to None of the above by default.

  • Can we bulk monetise the video posts from Sprinklr ?
    Bulk monetisation of video posts is currently not supported in Sprinklr.