To Apply Benchmarking via Macros

1. Click the New Tab icon . Under the Sprinklr Marketing - Advertising tab, click Ads Manager within Analyze.

2. On the Ads Manager window, select the desired Campaign(s) and click Macros from the bottom Edit panel. Click Build New Macro.
   

3. On the Macro window for building a new macro, select from the following values in the Select Field drop-down menu:

   • Cost Benchmark Metric

   • Cost Benchmark Metric Value

   • Rate Benchmark Metric

   • Rate Benchmark Metric Value

4. Based on the selected macro option, set the corresponding values in the Select Value field.

5. Click the Addition icon  alongside the Select Value field to add multiple macros.

6. Click Apply in the bottom-right corner.