Automated methods of facilitating sales leverage technology to streamline processes, increase efficiency, and improve the overall effectiveness of sales efforts.

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Brands can design customized chat bots with Sprinklr to interact with customers and help guide them through the sales process providing 24x7 support. These chatbots may be integrated into the brand’s social media chats, messaging apps like WhatsApp, or customized live chats on the brand’s website or mobile app. They can also identify potential customers and then support decision-making by sending personalized product recommendations or offering exclusive promo codes. By providing a seamless and engaging experience, chatbots can help convert more leads into paying customers.

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The bots are powered by natural language processing and AI that leverages Sprinklr’s in-house AI micro-services. Sprinklr has built extensive in-house NLU capabilities for the last 7 years. This not only includes Intent and entity models but also other AI capabilities to augment the bot functionality like - text classification models, language detection, sentiment, CSAT prediction, optical character recognition, image classification etc. These models are built on large unstructured datasets, operating at a scale where Sprinklr’s AI is making more than 10 billion predictions per day for our clients.

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