Linkedin Capabilities and Limitations

Updated 

In this article, we will cover the capabilities and limitations of Linkedin within the Sprinklr platform.

General Capabilities

Capabilities

Sprinklr Space Supported (Company Account)

Sprinklr Space Supported (Profile Account)

Notes

Manage Company Pages, Showcase Pages

Yes

No


Manage Profiles

No

Yes


Manage Products

No

No


Manage Job Postings

No

No

API Limitation

LinkedIn Events

No

No

API Limitation

Linkedin Stories

No

No

API Limitation

Character Limit

3000 characters

3000 Characters

Character Limit for

  • Posts in Quick Publisher, and

  • Comments & Replies in the Engagement Dashboards

Update Profile Picture of LinkedIn Account

No

No

API Limitation

Reporting Capabilities

Capabilities

Sprinklr Supported (Company & Showcase)

Sprinklr Supported (Profile)

Notes

Reporting on a Video published from Sprinklr

Yes

No

Only these video-specific metrics are supported for Reporting of LinkedIn videos: LinkedIn Video Views, LinkedIn Video Unique Viewers, LinkedIn Video Total Watch Time, LinkedIn Video Total Watch Time With Play-Pause Cycles, Likes/Comments. Other metrics, such as Shares and Impressions are not available.

Reporting on a Video published natively

Yes

No


Reporting on Likes, Shares, and Comments on Company Pages and Showcase Pages

Yes

No


Reporting on Reactions

Yes

No


Reporting on Profile

No

Yes


Reporting of the following

  • Articles and their Comments

  • Document Post

  • Job Post

  • Celebrate Occasions

  • Help

  • Poll Post

Yes

(Only Text as a Message Type)

Yes

(Only Text as a Message Type)

Limited Availability

Can't differentiate based upon media type.

Reporting on Live Video

Yes

No

Limited Availability

Reporting on the following

  • LinkedIn Stories

  • LinkedIn Carousel Post

No

No

API Limitation

Targeting Capabilities

Capabilities

Sprinklr Space Supported (Company Showcase)

Sprinklr Space Supported (Profile)

Notes

Target by Company followers

Yes

No


Target post

No

No

API Limitation

Display new audience size as targeting is refined

Yes

No


Name and save targeting

Yes

No


View audience expansion and segmentation

Yes

No


Target by language, location, company, job title, school, the field of study, degree, skills, group, age, and gender

Yes

No


Utilize placement targeting by desktop, tablet, and mobile

Yes

No


Publishing Capabilities

Capabilities

Sprinklr Supported (Company & Showcase)

Sprinklr Supported (Profile)

Notes

Publish Text

Yes

Yes


Post Photos to Company Page Updates

Yes

No


Videos can be posted as a Link

Yes

No


Multi-Image Posting

Yes

Yes

Maximum of 9 Images

Adding Alt Text to a Photo Post

Yes

Yes

Limited Availability

Publishing a Video

Yes

Yes


Yes

Yes


Add Custom Thumbnail to Video Post

No

No

API Limitation

Add a custom thumbnail for link previews

Yes

Yes

Sprinklr won't be able to upload custom thumbnails for the post with the first party links(www.linkedin.com/) specifically for LinkedIn Profile accounts.

Location Updates

No

No

API Limitation

Publish Linkedin Polls

Yes

Yes


Published an Organic Post with Hyperlinked Images

No

No

API Limitation

Create Permalink for Company and Group Pages

No

No

API Limitation

Schedule a Post

(for a future date with a precise hour and timezone)

Yes

Yes

This is a unique capability that Sprinklr offers above and beyond the Public APIs and native LinkedIn capabilities.

Preview of Post

(in the Publisher window)

Yes

Yes


@mention a Company Page in Post

Yes

Yes


@mention a LinkedIn Profile in a Post

Yes

Yes

DP Controlled — LINKEDIN_PROFILE_MENTIONS_ENABLED

You can only mention those LinkedIn Profiles which have prior interaction in Sprinklr.

Publishing an Article

No

No

API Limitation

Delete a Published Content

Yes

Yes


Publish LinkedIn Live Video

No

No

API Limitation

Publish a LinkedIn Carousel Post

No

No

API Limitation

Publish a LinkedIn Document

No

No

API Limitation

Engagement Capabilities

Capabilities

Sprinklr Space Supported (Company Showcase)

Sprinklr Space Supported (Profile)

Notes

View, Send and Reply to InMail

No

No

API Limitation

Edit a Published Post

Yes

Yes

LinkedIn only supports a change in the message text.

No media or link preview can be changed due to API Limitations.

Editing a Published Video Post

Yes

Yes


Share a Post

No

No

API Limitation

Delete a Published Content

Yes

Yes


Comment as a Company

Yes

No


View LinkedIn Post — Company Status, Company Mentions, and Status Share

Yes

No


View Natively Edited or Deleted Comments

Yes

No


Auto Import any natively Published Content

Yes

Yes


Reply to a Comment

Yes

Yes


Like a Comment

Yes

Yes


Delete a Comment

Yes

Yes


Disable a Comment

No

No


Fetch Comments on Sponsored Posts

Yes

No


View user's first name, last name, and job title after they have commented on Company Posts

Yes

Yes


Engage with Comments in Dark Posts

Yes

Yes


View External Mentions from Comments

No

No


Engage with Video Posts

Yes

No


Engage with Natively Published

Video Posts

Yes

Yes


Monitoring of the following

  • Articles and their Comments

  • Document Post

  • Job Post

  • Celebrate Occasions

  • Help

  • Polls

Yes

(Only Text)

Yes

(Only Text)

DP Controlled

View Live Video

(Post and Comments)

Yes

No

DP Controlled

Limitations

Due to LinkedIn API Limitations, we are unable to perform the following actions within the Sprinklr Platform:

  • Manage LinkedIn Job Postings

  • Manage LinkedIn Products

  • Add photos to LinkedIn Group Posts

  • Filter (target) to Employees vs. Non-Employees when publishing

  • Create a Permalink for LinkedIn Company

  • Monitor Send and Reply to LinkedIn Mail

  • Report on Likes that Comments on a Post receive

  • LinkedIn video posts are considered as UGC posts and editing of these posts is not supported for LinkedIn UGC posts (video posts) due to API limitation