Advertise on Snapchat and reach a wider group of audience.

​

Through Snapchat Ads in Sprinklr, you can advertise to an audience of 186 million daily active Snapchatters, allowing your brand to reach a highly engaged and active audience. To learn more, click Ads Composer.

​

​

How to set Audience Targeting?

1. Click the New Tab icon. Under the Advertising tab, click Ads Composer within Execute.

2. On the Ads Composer window, select your Snapchat Ad Account.

3. Enter your Paid Intiative name and select your objective.​

4. Go to Target Audience screen and click on Add New Audience.​

5. Enter a name for your audience, and select various targeting options such as - Gender, Location, Language, Age Range, etc

6. Advanced demographics can be selected by including and excluding select group of users based on various factors such as education, marital status, occupation, household income and much more allowing to reach very specific group of users as well as per the target group for a particular campaign.

7. You can view the estimated reach for the options selected in real time.

8. Then in the Budget and Schedule screen, various details like Start Date, End Date, Daily/Lifetime Budget can be set.

9. Along with this, the placement variations - i.e., the places where the Ads will be shown to the user can be set, this is customisable for all Ad Sets.

10. After this, the optimisation goal and the bidding strategy for each can be set as well. ​