TikTok Ads Reporting Dimensions
Updated
Leverage this detailed list of all TikTok dimensions available in Sprinklr's Ads Reporting to gain more insight into your TikTok Ads. Given below is a list of all TikTok dimensions, along with their descriptions.
Native Dimension Name | Sprinklr Dimension Name | Dimension Description |
Date | Date | Breakdown of Data by Date. |
Day | Day Of Week | Breakdown of Data by Day of the Week. |
Age | Age | The age ranges used in targeting for your ad set. |
Campaign | Paid Initiative | Breakdown of Data by Paid Initiative. |
Ad post | Ad Post | Breakdown by Ad Post. |
Ad Variant | Ad Variant | Breakdown of Data by Ad Variant. |
Ad Set | Ad Set | Breakdown of Data by Ad Set. |
Month Of Year | Month Of Year | Breakdown of Data by Month Of Year. |
Title | Title | Title of your Ad/Ad Variant/Campaign. |
Ad Objective | Ad Objective | The objective that you selected for your campaign. |
Paid Initiative Status | Paid Initiative Status | Status of the campaign. |
Ad Account | Ad Account | Breakdown of Data by Account. |
Creative | Ad Creative Type | Breakdown of Data by Creative Type. |
Ad Set Name | Ad Variant Name | Breakdown of Data by Ad Name. |
Ad group | Ad Account Group | Breakdown of Data by Account Group. |
Conversion | Conversion Metric | Number of actions as a result of your ads. |
Ad Variant ID | Ad Variant Id | Breakdown by ID of your Ad Variant. |
Ad Status | Ad Set Status | Breakdown by Ad Set Run Status. |
Campaign ID | Campaign | Breakdown of Data by Campaign. |
Ad post id | Ad Post Id | Breakdown of Data by Post ID. |
Published Date | Published Date | Date Ad was published. |
Ad Account Id | Ad Account Id | ID of the account through which ad is published. |
Campaign Id | Ad Post Campaign Id | This shows the breakdown of results by campaign ID. |
Ad Set Id | Ad Set Id | This shows the breakdown of results by ad set ID. |
Audience List ID | Audience Id | ID of the Audience List. |
Device Type(DV360), Device (TikTok) | Device Type | The type of device, such as "Desktop", “Connected TV”,"Smartphone", and "Tablet". |
Ad Name | Ad Name | This shows the breakdown of results by ad name. |
Name | Name | Breakdown of of Data by Name. |
Campaign ID | Paid Initiative Id | This shows the breakdown of results by campaign ID. |
Age | TikTok Age | Age of the Targeted Audience. |
Country/Region | TikTok Country | The geographic regions you targeted or the geographic regions of people who engaged with your ad. |
Gender | TikTok Gender | The genders you targeted, or the genders of people who engaged with your ad. |
Interest | TikTok Interest | Interest of the user. |
Language | TikTok Language | Group by audience language. |
Network | TikTok Network | Group by audience network. |
Placement | TikTok Placement | Group by placement. |
App/URL (Google DV360), Download/Website URL (TikTok) | Url | The name of a site, or mobile app. |
Start Date | Ad Set Start Date | Breakdown of Data by Ad Set Start Date. |
Optimization goal | Ad Set Optimization Goal | Breakdown by Optimization goal. |
Gender | Gender | Breakdown by gender. |
Optimization goal | Paid Initiative Optimization Goal | Breakdown by Optimization goal. |
Search Item | TikTok Search Item | Used to group by search terms. |