LinkedIn Capabilities and Limitations
Updated
In this article, we will cover the capabilities and limitations of LinkedIn within the Sprinklr platform.
Publishing Capabilities
Capabilities | Sprinklr Supported (Company & Showcase) | Sprinklr Supported (Profile) | Notes |
For details on media recommendations, see LinkedIn Media Recommendations. | |||
Publish Text | Yes | Yes | |
Post Photos to Company Page Updates | Yes | No | |
Videos can be posted as a Link | Yes | No | |
Multi-Image Posting | Yes | Yes | Maximum of 9 Images |
Adding Alt Text to a Photo Post | Yes | Yes | Limited Availability |
Publishing a Video | Yes | Yes | |
Yes | Yes | ||
Add Custom Thumbnail to Video Post | No | No | API Limitation |
Add a custom thumbnail for link previews | Yes | Yes | Sprinklr won't be able to upload custom thumbnails for the post with the first party links(www.linkedin.com/) specifically for LinkedIn Profile accounts. |
Location Updates | No | No | API Limitation |
Publish Linkedin Polls | Yes | Yes | |
Published an Organic Post with Hyperlinked Images | No | No | API Limitation |
Create Permalink for Company and Group Pages | No | No | API Limitation |
Schedule a Post (for a future date with a precise hour and timezone) | Yes | Yes | This is a unique capability that Sprinklr offers above and beyond the Public APIs and native LinkedIn capabilities. |
Preview of Post (in the Publisher window) | Yes | Yes | |
@mention a Company Page in Post | Yes | Yes | |
@mention a LinkedIn Profile in a Post | Yes | Yes | DP Controlled — LINKEDIN_PROFILE_MENTIONS_ENABLED You can only mention those LinkedIn Profiles which have prior interaction in Sprinklr. |
Publishing an Article | No | No | API Limitation |
Delete a Published Content | Yes | Yes | |
Publish LinkedIn Live Video | No | No | API Limitation |
Publish a LinkedIn Carousel Post | No | No | API Limitation |
Publish a Document | Yes | Yes | PDF: Maximum size allowed is 100 MB (Maximum 300 pages). PPT/PPTX: Maximum size allowed is 100 MB (Maximum 300 pages). DOC/DOCX: Maximum size allowed is 100 MB (Maximum 300 pages). |
General Capabilities
Capabilities | Sprinklr Space Supported (Company Account) | Sprinklr Space Supported (Profile Account) | Notes |
Manage Company Pages, Showcase Pages | Yes | No | |
Manage Profiles | No | Yes | |
Manage Products | No | No | |
Manage Job Postings | No | No | API Limitation |
LinkedIn Events | No | No | API Limitation |
Linkedin Stories | No | No | API Limitation |
Character Limit | 3000 characters | 3000 Characters | Character Limit for
|
Update Profile Picture of LinkedIn Account | No | No | API Limitation |
Reporting Capabilities
Capabilities | Sprinklr Supported (Company & Showcase) | Sprinklr Supported (Profile) | Notes |
Reporting on a Video published from Sprinklr | Yes | No | Only these video-specific metrics are supported for Reporting of LinkedIn videos: LinkedIn Video Views, LinkedIn Video Unique Viewers, LinkedIn Video Total Watch Time, LinkedIn Video Total Watch Time With Play-Pause Cycles, Likes/Comments. Other metrics, such as Shares and Impressions are not available. |
Reporting on a Video published natively | Yes | No | |
Reporting on Likes, Shares, and Comments on Company Pages and Showcase Pages | Yes | No | |
Reporting on Reactions | Yes | No | |
Reporting on Profile | No | Yes | |
Reporting of the following
| Yes (Only Text as a Message Type) | Yes (Only Text as a Message Type) | Limited Availability Can't differentiate based upon media type. |
Reporting on Live Video | Yes | No | Limited Availability |
Reporting on the following
| No | No | API Limitation |
Targeting Capabilities
Capabilities | Sprinklr Space Supported (Company Showcase) | Sprinklr Space Supported (Profile) | Notes |
Target by Company followers | Yes | No | |
Target post | No | No | API Limitation |
Display new audience size as targeting is refined | Yes | No | |
Name and save targeting | Yes | No | |
View audience expansion and segmentation | Yes | No | |
Target by language, location, company, job title, school, the field of study, degree, skills, group, age, and gender | Yes | No | |
Utilize placement targeting by desktop, tablet, and mobile | Yes | No |
Engagement Capabilities
Capabilities | Sprinklr Space Supported (Company Showcase) | Sprinklr Space Supported (Profile) | Notes |
View, Send and Reply to InMail | No | No | API Limitation |
Edit a Published Post | Yes | Yes | LinkedIn only supports a change in the message text. No media or link preview can be changed due to API Limitations. |
Editing a Published Video Post | Yes | Yes | |
Share a Post | No | No | API Limitation |
Delete a Published Content | Yes | Yes | |
Comment as a Company | Yes | No | |
View LinkedIn Post — Company Status, Company Mentions, and Status Share | Yes | No | |
View Natively Edited or Deleted Comments | Yes | No | |
Auto Import any natively Published Content | Yes | Yes | |
Reply to a Comment | Yes | Yes | |
Like a Comment | Yes | Yes | |
Delete a Comment | Yes | Yes | |
Disable a Comment | Yes | Yes | |
(LinkedIn Company Pages)Reply to DMs from LinkedIn Profiles | Yes | Yes | |
Fetch Comments on Sponsored Posts | Yes | No | |
View user's first name, last name, and job title after they have commented on Company Posts | Yes | Yes | |
Engage with Comments in Dark Posts | Yes | Yes | |
View External Mentions from Comments | No | No | |
Engage with Video Posts | Yes | No | |
Engage with Natively Published Video Posts | Yes | Yes | |
Monitoring of the following
| Yes (Only Text) | Yes (Only Text) | DP Controlled |
View Live Video (Post and Comments) | Yes | No | DP Controlled |
Preview documents in the Engagement Column directly before sharing them. | Yes | Yes |
Limitations
Due to LinkedIn API Limitations, we are unable to perform the following actions within the Sprinklr Platform:
Manage LinkedIn Job Postings
Manage LinkedIn Products
Add photos to LinkedIn Group Posts
Filter (target) to Employees vs. Non-Employees when publishing
Create a Permalink for LinkedIn Company
Monitor Send and Reply to LinkedIn Mail
Report on Likes that Comments on a Post receive
LinkedIn video posts are considered as UGC posts and editing of these posts is not supported for LinkedIn UGC posts (video posts) due to API limitation