Persona

​Category

Challenge

Sprinklr Feature

Advantage

Ads Insights Analyst

Unified Reporting

• Siloed Data of Moat and Social Channels making difficult to understand the complete funnel to understand the ROI

• Ads Reporting

• Insight Generation from Unified View of Moat and channels Metrics and Dimensions

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Ads Insights Analysts , Ads Media Manager

Categorized Insights

• Inability to optimize the Ads using Moat Data in Real Time

• Strategy Groups

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• Optimize and maximize the Efforts on social ads using AI functionalitied to effectively guide more traffic on the websites in real time.

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