YouTube is one of the most popular websites in the world. It has a massive user base, with over 2 billion monthly active users which is still growing. This article covers top reasons why your brand should make social media presence on Youtube. Once your brand is onboard on Youtube, there are multiple use cases to leverage it for customer experience management. This article covers some of these use cases:

1. Engage with your audience

Pull in all your native conversations and replies in Sprinklr using Engagement dashboards, respond using canned responses & quick macros to connect with customers quickly and efficiently. Check out for more engagement capabilities with Youtube in this section. You can even configure auto-response rule to create an automatic reply to customers for a number of different accounts.

2. Youtube comment moderation

Sprinklr supports moderation of YouTube comments that require approval within the platform. Moderating your YouTube comments within Sprinklr allows you to create more efficient workflows and detailed reporting on your brand's YouTube activity. You can review this article to create YouTube Comment Moderation column

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3. Youtube Video Publishing

Sprinkls supports vast range of publishing options for YouTube videos, including thumbnail edit support, private video options etc. You can even monetise your owned content published as Video posts. You can claim ownership of your content around the globe, and get control of the access to use and post your owned content on Social Media channels like Facebook, Youtube & Twitter. To know more about all the different publishing options supported, visit this folder.

4. YouTube Analytics

Brands can use YouTube analytics to track their video performance, identify their audience demographics, and gain insights into viewer engagement. This can help them refine their content and improve their reach. You can get started on insights from your brand's YouTube account performance, more details in this article.

To know all the capabilities supported with Youtube in detail, please go through this knowledge portal article: YouTube Capabilities and Limitations