Simplified Widget Builder
Updated
The simplified widget builder offers advanced features for creating and managing widgets and dashboards in Sprinklr Social Reporting. It organizes metrics and dimensions into clearly defined categories, addressing specific use cases. The builder also includes an enhanced search that simplifies finding and navigating to the right metrics or dimensions when creating a widget. This article explains the metrics and dimensions categories, along with the enhanced search features.
Metrics and Dimensions Categorization in Widgets
We have organized metrics and dimensions in widgets into distinct categories based on specific use cases. Each category contains relevant backend reports with corresponding metrics and dimensions. Below is a list of these categories and the types of metrics included in each category.
Note: This is currently a limited-access feature controlled by dynamic property. To enable this feature in your environment, reach out to your Success Manager. Alternatively, you can submit a request at tickets@sprinklr.com.
Category | Description |
Post Performance Analytics | Comprehensive analysis of individual content performance across social platforms. Focuses on measuring and understanding how specific pieces of content resonate with the target audience. Includes detailed tracking of engagement metrics, reach statistics, and interaction patterns for posts, videos, stories, and other content formats. |
Account Performance Analytics | Captures overall account/page level metrics that indicate brand presence and growth. Includes metrics that show the holistic health of social media accounts such as total page reach, follower growth trends, and overall engagement patterns. |
Media Asset Analytics | Tracks the lifecycle and performance of media assets including content suggestions, asset management metrics, and publishing volume. Focuses on the operational aspects of media content management, from creation to distribution. |
Account Audience Demographics Analytics | Analyzes overall account follower base demographics including age, gender, and interests. |
Post Audience Demographics Analytics | Analyzes demographic characteristics of users engaging with specific posts. |
Account Geographic Distribution Analytics | Shows location-based insights of overall account audience. |
Post Geographic Distribution Analytics | Analyzes geographic distribution of engagement for individual posts. |
Account Distribution Access Analytics | Analysis of how audiences discover and interact with the account across different platforms and entry points |
Post Distribution Access Analytics | Analyzes distribution channels and access patterns for specific posts. |
Account Content Format & Interaction Analytics | Analyzes overall performance of different content types at account level. |
Post Content Format & Interaction Analytics | Analyzes how specific content pieces perform based on format. |
Temporal Analytics | Analyzes time-based patterns in performance and engagement, showing when audiences are most active and responsive. Helps optimize posting schedules. |
Message Response & Resolution Analytics | Tracks message response metrics at the post level, including resolution times, SLA compliance, and message handling efficiency. |
Third Party Analytics Integration | Integrates and analyzes data from external analytics platforms (Google Analytics, Adobe Analytics, etc.) to provide comprehensive cross-platform insights. Combines social media performance data with website behavior and conversion metrics for holistic digital presence analysis. |
Link Click Analytics | Comprehensive tracking and analysis of link engagement across various platforms, focusing on URL performance, click patterns, and user interaction with shared links |
Others | Captures specialized reports and metrics that don't fit into other categories |
Search Optimization
The optimized search functionality in the widget builder enhances the process of metrics and dimensions search enabling you to find the correct metrics and dimensions easily.
Note: This is currently a limited-access feature controlled by dynamic property. To enable this feature in your environment, reach out to your Success Manager. Alternatively, you can submit a request at tickets@sprinklr.com.
The search functionality is optimized to enhance your search experience, including but not limited to the following features:
You can search for metrics or dimensions using common keywords. For example, searching for 'Meta' or 'FB' will display metrics related to both Facebook and Instagram.
You can also search using secondary or tertiary terms in the metric name, and the relevant metrics will appear in the search results.
The search finds results that partially match your search term. For example, searching with the term 'ave wat' will display metrics such as 'Average watch time' matching the search term
The search is case-insensitive, so it handles different letter cases automatically.
Category and Channel filters to narrow down your search further.
