List of Supported QA Checklist Fields

Updated 

Eliminate the risk of off-brand advertising with an automated QA Checklist. 

Campaign QA checklist serves as a crucial tool for verifying essential campaign details such as objectives, budgets, timelines, and ad types. In this article, we will guide you through the extensive fields and operators supported in Campaign QA checklist to ensure brand compliance and minimize the risk of off-brand advertising.

Enablement Note: The use of this capability requires that Sprinklr Advertising be enabled in your environment. To learn more about it, please work with your Success Manager. 

Explore this detailed article dedicated to the comprehensive list of supported QA Checklist fields.

Note: If you missed our knowledge base on how to Setup Campaign QA Checklist, you can see it here.

Paths

You can create paths in the checklist for the following fields at each level -

Paid Initiative Level:

  • Objective

  • Campaign Budget Optimisation

  • Special Ad Categories

  • Custom Fields

Ad Set Level:

  • Bid Type

  • Budget Type

  • Optimisation Goal

  • Placement Type

  • Custom Fields

Ad Variant Level:

  • Ad Format

  • Ad Attachment

  • Custom Fields

Channel Guidelines

We also support channel best practice fields for all channels which will be introduced for each ad variant during the campaign composition process. These can simply be toggled on at the ad variant level and checks such as video length, aspect ratio, media size will be governed according to channel's guidelines.

For more details, refer to Channel Guideline Integrated in Checklist.

Field List

Campaign - Paid Initiative Details

Field Name

Operators

Objective

is, is not, includes, excludes, needs validation

Campaign Budget Optimization

is, is not, needs validation

Special Ad Categories

is, is not, includes, excludes, needs validation

Campaign Budget

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Naming Convention 

is, is not, includes, excludes, needs validation

Strategy Group

is, is not, includes, excludes, needs validation

Product Catalog

is, is not, includes, excludes, needs validation

Campaign Type

enabled, disabled, needs validation

Campaign Status

is, is not, needs validation

Is iOS14 Campaign

is, is not, needs validation

Advantage+ Catalog Ads (Show Product Catalog)

is, is not, needs validation

Product Catalog

is, is not, includes, excludes, needs validation

Spend Cap

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Dark Post Creation

is, is not, needs validation

Campaign - Targeting Fields

Field Name

Operators

Targeting Naming Convention 

is, is not, includes, excludes, needs validation

Location (include/ exclude)

is, is not, includes, excludes, needs validation

Language (include/ exclude)

is, is not, includes, excludes, needs validation

Gender

is, is not, includes, excludes, needs validation

Keywords (include/ exclude)

is, is not, includes, excludes, needs validation

Interests (include/ exclude)

is, is not, includes, excludes, needs validation

Age Range

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Advantage Detailed Targeting

is, is not, needs validation

Devices

is, is not, includes, excludes, needs validation

Ad Set - Budget and Schedule Fields

Field Name

Operators

Bid Type

is, is not, includes, excludes, needs validation,exist/does not exist

Bid Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Type

is, is not, includes, excludes, needs validation, exist/does not exist

Optimization Goals 

is, is not, includes, excludes, needs validation

Placements 

is, is not, includes, excludes, needs validation

Device Platforms

is, is not, includes, excludes, needs validation

Publisher Platforms

is, is not, includes, excludes, needs validation

Platform Positions

is, is not, includes, excludes, needs validation

Start/End Dates 

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to, start of week, start of month, start of quarter, start of year, end of week, end of month,end of quarter, end of year

Dynamic Creative Optimisation

is, is not, needs validation

Pacing Type

is, is not, needs validation

Strategy Group

is, is not, includes, excludes, needs validation

Pixel

is, is not, includes, excludes, needs validation

Inventory Filters

is, is not, needs validation

Custom Audiences

is, is not, includes, excludes, needs validation

Ad Variant - Ad Details

Field Name

Operators

Page Details/ promotable users

is, is not, includes, excludes, needs validation

Asset Customisation - LAC, LOAC, PAC

is, is not, includes, excludes, needs validation

Ad Name

is, is not, includes, excludes, needs validation

Ad Format

is, is not, includes, excludes, needs validation

Headline/Title

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Text/Description

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Publish as dark post

is, is not, needs validation

Instagram Page

is, is not, includes, excludes, needs validation

Product Catalog

is, is not, include, excludes, needs validation

Mobile App Event Tracking

 is, is not, needs validation

Offline Event Set

is, is not, includes, excludes, needs validation

URL Parameters

needs validation, contains any, doesn't contains any, contains all, doesn't contains all, starts with, is

Conversion Domain (Sales, Leads)

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Ad is Related to Politics or Issues of National Importance

 is, is not, needs validation

Ad Variant - Creative Details

Field Name

Operators

CTA

is, is not, includes, excludes, needs validation

URLs

is, is not, includes, excludes, needs validation

Web Analytics

is, is not, includes, excludes, needs validation

URL Shorteners

is, is not, includes, excludes, needs validation

Creative Name

is, is not, includes, excludes, needs validation

Creative Destination Type/Ad Attachment

is, is not, includes, excludes, needs validation

Note: Custom Fields exists for Meta channel at all entity levels.

​Campaign - Paid Initiative Details

Field Name

Operators

Objective

is, is not, includes, excludes, needs validation

Campaign Budget Optimization

is, is not, needs validation

Special Ad Categories

is, is not, includes, excludes, needs validation

Campaign Budget

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Naming Convention 

is, is not, includes, excludes, needs validation

Strategy Group

is, is not, includes, excludes, needs validation

Product Catalog

is, is not, includes, excludes, needs validation

Campaign Type

enabled, disabled, needs validation

Campaign Status

is, is not, needs validation

Campaign - Targeting Fields

Field Name

Operators

Targeting Naming Convention 

is, is not, includes, excludes, needs validation

Location (include/ exclude)

is, is not, includes, excludes, needs validation

Language (include/ exclude)

is, is not, includes, excludes, needs validation

Gender

is, is not, includes, excludes, needs validation

Keywords (include/ exclude)

is, is not, includes, excludes, needs validation

Interests (include/ exclude)

is, is not, includes, excludes, needs validation

Age Range

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Audience Expansion

is, is not, needs validation

Ad details - user comments/ video downloads

is, is not, includes, excludes, needs validation

Ad Set - Budget and Schedule Fields

Field Name

Operators

Bid Type

is, is not, includes, excludes, needs validation,exist/does not exist

Bid Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Type

is, is not, includes, excludes, needs validation, exist/does not exist

Optimization Goals 

is, is not, includes, excludes, needs validation

Placements 

is, is not, includes, excludes, needs validation

Start/End Dates 

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to, start of week, start of month, start of quarter, start of year, end of week, end of month, end of quarter, end of year

Strategy Group

is, is not, includes, excludes, needs validation

Pixel

is, is not, includes, excludes, needs validation

Custom Audiences

is, is not, includes, excludes, needs validation

Ad Variant - Ad Details

Field Name

Operators

Branded Content

is, is not, includes, excludes, needs validation

Ad Name

is, is not, includes, excludes, needs validation

Ad Format

is, is not, includes, excludes, needs validation

Headline/Title

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Text/Description

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Product Catalog

is, is not, includes, excludes, needs validation

Ad Variant - Creative Details

Field Name

Operators

CTA

is, is not, includes, excludes, needs validation

URLs

is, is not, includes, excludes, needs validation

Web Analytics

is, is not, includes, excludes, needs validation

URL Shorteners

is, is not, includes, excludes, needs validation

Creative Name

is, is not, includes, excludes, needs validation

Creative Destination Type/Ad Attachment

is, is not, includes, excludes, needs validation

Note: Custom Fields are supported for Tiktok channel at all entity levels

​Campaign - Paid Initiative Details

Field Name

Operators

Objective

is, is not, includes, excludes, needs validation

Campaign Budget Optimization

is, is not, needs validation

Campaign Budget

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Naming Convention 

is, is not, includes, excludes, needs validation

Strategy Group

is, is not, includes, excludes, needs validation

Campaign Status

is, is not, needs validation

Campaign - Targeting Fields

Field Name

Operators

Targeting Naming Convention 

is, is not, includes, excludes, needs validation

Location (include/ exclude)

is, is not, includes, excludes, needs validation

Language (include/ exclude)

is, is not, includes, excludes, needs validation

Gender

is, is not, includes, excludes, needs validation

Keywords (include/ exclude)

is, is not, includes, excludes, needs validation

Interests (include/ exclude)

is, is not, includes, excludes, needs validation

Age Range

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Account Followers

is, is not, needs validation

Optimised Targeting

is, is not, needs validation

Devices

is, is not, includes, excludes, needs validation

Ad Set - Budget and Schedule Fields

Field Name

Operators

Bid Type

is, is not, includes, excludes, needs validation,exist/does not exist

Bid Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Type

is, is not, includes, excludes, needs validation, exist/does not exist

Optimization Goals 

is, is not, includes, excludes, needs validation

Pay By Field

is, is not, includes, excludes, needs validation

Placements 

is, is not, includes, excludes, needs validation

Start/End Dates 

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to, start of week, start of month, start of quarter, start of year, end of week, end of month,end of quarter, end of year

Funding Instrument

is, is not, includes, excludes, needs validation

Strategy Group

is, is not, includes, excludes, needs validation

Pixel

is, is not, includes, excludes, needs validation

Custom Audiences

is, is not, includes, excludes, needs validation

Ad Variant - Ad Details

Field Name

Operators

Page Details/Promotable Users

is, is not, includes, excludes, needs validation

Who Can Reply To Tweet

is, is not, needs validation

Ad Name

is, is not, includes, excludes, needs validation

Ad Format

is, is not, includes, excludes, needs validation

Headline/Title

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Text/Description

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Publish as dark post

is, is not, needs validation

Product Catalog

is, is not, includes, excludes, needs validation

Ad Variant - Creative Details

Field Name

Operators

CTA

is, is not, includes, excludes, needs validation

URLs

is, is not, includes, excludes, needs validation

Web Analytics

is, is not, includes, excludes, needs validation

URL Shorteners

is, is not, includes, excludes, needs validation

Creative Name

is, is not, includes, excludes, needs validation

Creative Destination Type/Ad Attachment

is, is not, includes, excludes, needs validation

Note: Custom Fields exists for X channel at all entity levels

​Campaign - Paid Initiative Details

Field Name

Operators

Objective

is, is not, includes, excludes, needs validation

Special Ad categories (CHE)

is, is not, includes, excludes, needs validation

Naming Convention 

is, is not, includes, excludes, needs validation

Strategy Group

is, is not, includes, excludes, needs validation

Product Catalog

is, is not, includes, excludes, needs validation

Campaign Type

enabled, disabled, needs validation

Campaign Status

is, is not, needs validation

Start date, end date

all supported for date field

Campaign - Targeting Fields

Field Name

Operators

Targeting Naming Convention 

is, is not, includes, excludes, needs validation

Location (include/ exclude)

is, is not, includes, excludes, needs validation

Language (include/ exclude)

is, is not, includes, excludes, needs validation

Gender

is, is not, includes, excludes, needs validation

Interests (include/exclude)

is, is not, includes, excludes, needs validation

Note: This is for Predefined Audience.

Age Range

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Devices

is, is not, includes, excludes, needs validation

Ad Set - Budget and Schedule Fields

Field Name

Operators

Bid Type

is, is not, includes, excludes, needs validation, exist/does not exist

Bid Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Type

is, is not, includes, excludes, needs validation, exist/does not exist

Optimization Goals 

is, is not, includes, excludes, needs validation

Optimization Window

is, is not, includes, excludes, needs validation

Placements 

is, is not, includes, excludes, needs validation

Start/End Dates 

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to, start of week, start of month, start of quarter, start of year, end of week, end of month,end of quarter, end of year

Pacing Type

is, is not, needs validation

Strategy Group

is, is not, includes, excludes, needs validation

Pixel

is, is not, includes, excludes, needs validation

Custom Audiences

is, is not, includes, excludes, needs validation

Ad Variant - Ad Details

Field Name

Operators

Public Profile

is, is not, includes, excludes, needs validation

Allow Users To Share Ad With Friends

is, is not, needs validation

Ad Name

is, is not, includes, excludes, needs validation

Ad Format

is, is not, includes, excludes, needs validation

Headline/Title

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Product Catalog

is, is not, includes, excludes, needs validation

Ad Variant - Creative Details

Field Name

Operators

CTA

is, is not, includes, excludes, needs validation

URLs

is, is not, includes, excludes, needs validation

Web Analytics

is, is not, includes, excludes, needs validation

URL Shorteners

is, is not, includes, excludes, needs validation

Creative Name

is, is not, includes, excludes, needs validation

Creative Destination Type/Ad Attachment

is, is not, includes, excludes, needs validation

Note: Custom Fields exists for Snapchat channel at all entity levels

Campaign - Paid Initiative Details

Field Name

Operators

Objective

is, is not, includes, excludes, needs validation

Campaign Budget

is, is not, needs validation

Campaign Budget Optimization

is, is not, needs validation

Dynamic Group Budget

is, is not, needs validation

Budget Type

is, is not, includes, excludes, needs validation, exist/does not exist

Lifetime Budget Value

Bid Type

is, is not, includes, excludes, needs validation, exist/does not exist

Naming Convention 

is, is not, includes, excludes, needs validation

Strategy Group

is, is not, includes, excludes, needs validation

Campaign Status

is, is not, needs validation

Start date, end date

all supported for date field

Campaign - Targeting Fields

Field Name

Operators

Targeting Naming Convention 

is, is not, includes, excludes, needs validation

Location (include/ exclude)

is, is not, includes, excludes, needs validation

Language (include/ exclude)

is, is not, includes, excludes, needs validation

Audience Expansion

is, is not, needs validation

Ad Set - Budget and Schedule Fields

Field Name

Operators

Bid Type

is, is not, includes, excludes, needs validation, exist/does not exist

Bid Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Type

is, is not, includes, excludes, needs validation, exist/does not exist

Optimization Goals 

is, is not, includes, excludes, needs validation

Placements 

is, is not, includes, excludes, needs validation

Start/End Dates

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to, start of week, start of month, start of quarter, start of year, end of week, end of month,end of quarter, end of year

Strategy Group

is, is not, includes, excludes, needs validation

Pixel

is, is not, includes, excludes, needs validation

Custom Audiences

is, is not, includes, excludes, needs validation

Ad Variant - Ad Details

Field Name

Operators

Ad Name

is, is not, includes, excludes, needs validation

Ad Format

is, is not, includes, excludes, needs validation

Headline/Title

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Text/Description

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Company Page

is, is not, includes, excludes, needs validation

Product Catalog

is, is not, includes, excludes, needs validation

Ad Variant - Creative Details

Field Name

Operators

CTA

is, is not, includes, excludes, needs validation

URLs

is, is not, includes, excludes, needs validation

Web Analytics

is, is not, includes, excludes, needs validation

URL Shorteners

is, is not, includes, excludes, needs validation

Creative Name

is, is not, includes, excludes, needs validation

Creative Destination Type/Ad Attachment

is, is not, includes, excludes, needs validation

Lead Form

is, is not, needs validation

Link Description

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Disable Ad Comments

is, is not, needs validation

LinkedIn Event URL

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Sender

is, is not, includes, excludes, needs validation

Company Name

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Note: Custom Fields exists for LinkedIn channel at all entity levels

​Campaign - Paid Initiative Details

Field Name

Operators

Objective

is, is not, includes, excludes, needs validation

Naming Convention 

is, is not, includes, excludes, needs validation

Strategy Group

is, is not, includes, excludes, needs validation

Product Catalog

is, is not, includes, excludes, needs validation

Campaign Status

is, is not, needs validation

Start date, end date

all supported for date field

Campaign - Targeting Fields

Field Name

Operators

Targeting Naming Convention 

is, is not, includes, excludes, needs validation

Location (include/ exclude)

is, is not, includes, excludes, needs validation

Language (include/ exclude)

is, is not, includes, excludes, needs validation

Gender

is, is not, includes, excludes, needs validation

Keywords (include/exclude)

is, is not, includes, excludes, needs validation

Interests (include/exclude)

is, is not, includes, excludes, needs validation

Automated Targeting

is, is not, needs validation

Devices

is, is not, includes, excludes, needs validation

Age Range

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Audience Expansion

is, is not, needs validation

Ad Set - Budget and Schedule Fields

Field Name

Operators

Bid Type

is, is not, includes, excludes, needs validation, exist/does not exist

Bid Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Type

is, is not, includes, excludes, needs validation, exist/does not exist

Optimization Goals 

is, is not, includes, excludes, needs validation

Placements 

is, is not, includes, excludes, needs validation

Start/End Dates

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to, start of week, start of month, start of quarter, start of year, end of week, end of month,end of quarter, end of year

Order Line

is, is not, includes, excludes, needs validation

Strategy Group

is, is not, includes, excludes, needs validation

Pixel

is, is not, includes, excludes, needs validation

Custom Audiences

is, is not, includes, excludes, needs validation

Ad Variant - Ad Details

Field Name

Operators

Boards

is, is not, includes, excludes, needs validation

Ad Name

is, is not, includes, excludes, needs validation

Ad Format

is, is not, includes, excludes, needs validation

Headline/Title

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Text/Description

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Product Catalog

is, is not, includes, excludes, needs validation

Pinterest Board Type

is, is not, includes, excludes, greater than, lesser than, needs validation

Ad Variant - Creative Details

Field Name

Operators

CTA

is, is not, includes, excludes, needs validation

URLs

is, is not, includes, excludes, needs validation

Web Analytics

is, is not, includes, excludes, needs validation

Creative Name

is, is not, includes, excludes, needs validation

Creative Destination Type/Ad Attachment

is, is not, includes, excludes, needs validation

Note: Custom Fields exists for Pinterest channel at all entity levels

​Campaign - Paid Initiative Details

Field Name

Operators

Objective

is, is not, includes, excludes, needs validation

Naming Convention 

is, is not, includes, excludes, needs validation

Strategy Group

is, is not, includes, excludes, needs validation

Campaign Status

is, is not, needs validation

Start date, end date

all supported for date field

Campaign - Targeting Fields

Field Name

Operators

Targeting Naming Convention 

is, is not, includes, excludes, needs validation

Location (include/ exclude)

is, is not, includes, excludes, needs validation

Note: This is at Paid Initiative Level only

Language (include/ exclude)

is, is not, includes, excludes, needs validation

Note: This is at Paid Initiative Level only

Gender

is, is not, includes, excludes, needs validation

Interests (include/exclude)

is, is not, includes, excludes, needs validation

Age Range

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Ad Set - Budget and Schedule Fields

Field Name

Operators

Bid Type

is, is not, includes, excludes, needs validation, exist/does not exist

Bid Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Type

is, is not, includes, excludes, needs validation, exist/does not exist

Note: This is only for Daily Budget

Optimization Goals 

is, is not, includes, excludes, needs validation

Placements 

is, is not, includes, excludes, needs validation

Start/End Dates

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to, start of week, start of month, start of quarter, start of year, end of week, end of month,end of quarter, end of year

Strategy Group

is, is not, includes, excludes, needs validation

Note: This is not applicable for Ads Dayparting

Pixel

is, is not, includes, excludes, needs validation

Custom Audiences

is, is not, includes, excludes, needs validation

Ad Variant - Ad Details

Field Name

Operators

Ad Name

is, is not, includes, excludes, needs validation

Ad Format

is, is not, includes, excludes, needs validation

Headline/Title

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Text/Description

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Product Catalog

is, is not, includes, excludes, needs validation

Ad Variant - Creative Details

Field Name

Operators

CTA

is, is not, includes, excludes, needs validation

URLs

is, is not, includes, excludes, needs validation

Web Analytics

is, is not, includes, excludes, needs validation

URL Shorteners

is, is not, includes, excludes, needs validation

Creative Name

is, is not, includes, excludes, needs validation

Creative Destination Type/Ad Attachment

is, is not, includes, excludes, needs validation

Note: Custom Fields exists for Google channel at all entity levels

​Campaign - Paid Initiative Details

Field Name

Operators

Objective

is, is not, includes, excludes, needs validation

Special Ad Categories

is, is not, includes, excludes, needs validation

Naming Convention 

is, is not, includes, excludes, needs validation

Strategy Group

is, is not, includes, excludes, needs validation

Campaign Status

is, is not, needs validation

Campaign - Targeting Fields

Field Name

Operators

Targeting Naming Convention 

is, is not, includes, excludes, needs validation

Location (include/ exclude)

is, is not, includes, excludes, needs validation

Keywords (include/exclude)

is, is not, includes, excludes, needs validation

Interests (include/exclude)

is, is not, includes, excludes, needs validation

Audience Expansion

is, is not, needs validation

Ad Set - Budget and Schedule Fields

Field Name

Operators

Bid Type

is, is not, includes, excludes, needs validation, exist/does not exist

Bid Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Details 

equals, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to

Budget Type

is, is not, includes, excludes, needs validation, exist/does not exist

Note: This is only for Lifetime Budget

Optimization Goals 

is, is not, includes, excludes, needs validation

Placements 

is, is not, includes, excludes, needs validation

Start/End Dates

is, is not, includes, excludes, needs validation, greater than, less than, greater than or equal to, less than or equal to, start of week, start of month, start of quarter, start of year, end of week, end of month,end of quarter, end of year

Strategy Group

is, is not, includes, excludes, needs validation

Note: This is not applicable for Ads Dayparting

Pixel

is, is not, includes, excludes, needs validation

Custom Audiences

is, is not, includes, excludes, needs validation

Ad Variant - Ad Details

Field

Operators

Allow Comment

is, is not, needs validation

Ad Name

is, is not, includes, excludes, needs validation

Ad Format

is, is not, includes, excludes, needs validation

Headline/Title

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Text/Description

is, is not, includes, excludes, needs validation, contains, starts with, ends with, does not contain

Product Catalog

is, is not, includes, excludes, needs validation

Ad Variant - Creative Details

Field Name

Operators

CTA

is, is not, includes, excludes, needs validation

URLs

is, is not, includes, excludes, needs validation

URL Shorteners

is, is not, includes, excludes, needs validation

Creative Name

is, is not, includes, excludes, needs validation

Creative Destination Type/ Ad Attachment

is, is not, includes, excludes, needs validation

Note: Custom Fields exists for Reddit channel at all entity levels