Offline Conversions - TikTok
Updated
The Facebook Conversions API enables a direct connection from Sprinklr to TikTok, facilitating the accurate tracking of offline conversion events. This connection is crucial for marketers who want to measure the impact of their TikTok ads on offline sales and conversions.
Kindly read this Introduction Document on Offline Conversions
Introduction to Offline Conversions: https://ads.tiktok.com/help/article/about-offline-conversions?lang=en
1. How to Create an Event in TikTok
1.1 Go to "Events" in the Tools Section from the Top Right Banner
1.2 Click on the Manage button for "Offline"
1.3 Click on "Create Offline Event".
1.4 Enter an Event Set Name and then click on "Create"
|
2. Follow the steps to Create an Import Template
3. Follow the steps to Create an Export Template
4. You can view the Events History under "Offline Events"
