LINE Ads Reporting Metrics
Updated
Leverage this detailed list of all LINE metrics available in Sprinklr's Ads Reporting to operate the reporting dashboard better.
LINE Metric Name | Description | Metric Name in Sprinklr |
Add-to-cart | The number of events of adding to the cart in the App. | LINE App Add To Cart |
Add-to-cart rate | The ratio of the number of events of adding to a cart in the App to clicks. | LINE App Add To Cart Rate |
Installs | The number of events of App installs. | LINE App Install |
Install Rate (Clicks), Install Rate (SKAdsNetwork) | The ratio of events of App install to clicks, The ratio of events of App install measured by SKAdNetwork to clicks. | LINE App Install Rate |
view item | The number of viewing items. | LINE App Item View |
viewItemCtr | CTR of the view item. | LINE App Item View Rate |
Level achieved rate | The ratio of the number of events that achieved the level in the App to clicks. | LINE App Level Achieve Rate |
Level achieved | The number of events achieved the level in the App. | LINE App Level Achieved |
Open rate | The ratio of events of App opening to clicks. | LINE App Open Rate |
Open rate | The number of events of App opening. | LINE App Opens |
Purchase | The number of events of purchase in the App. | LINE App Purchase |
Purchase Rate | The ratio of events of purchase in the App to clicks. | LINE App Purchase Rate |
search | The number of events of search in the App. | LINE App Search |
search rate | The ratio of the number of events of search in the App to clicks. | LINE App Search Rate |
Tutorial Complete | The number of events of completed the tutorial in the App. | LINE App Tutorial Complete |
Tutorial Complete CTR | CTR of events of completed the tutorial in the App. | LINE App Tutorial Complete Rate |
View Home Screen Rate | The ratio of events of the home screen views in the App to clicks. | LINE App View Home Rate |
Category view rate | The ratio of events of the category views in the App to clicks. | LINE Category View Rate |
Category view | The number of events of the category views in the App. | LINE Category Views |
CVR | The number of CVR. | LINE Conversion Rate |
Cost per add-to-cart | The costs per event of adding to cart in the App. | LINE Cost Per App Add To Cart |
Cost per install | The costs per event of App install. | LINE Cost Per App Install |
Cost per view (Product) | The costs per event of the item view in the App. | LINE Cost Per App Item View |
Cost per level achieved | The costs per event of achieved the level in the App. | LINE Cost Per App Level Achieved |
Cost per open | The costs per event of App opening. | LINE Cost Per App Open |
Cost per purchase | The costs per event of purchase in the App. | LINE Cost Per App Purchase |
Cost per search | The costs per event of search in the App. | LINE Cost Per App Search |
Cost per tutorial completion | The costs per event of completed the tutorial in the App. | LINE Cost Per App Tutorial Complete |
Cost per view (category) | The costs per event of the category view in the App. | LINE Cost Per Category View |
Cost per view (home) | The costs per event of the home view in the App. | LINE Cost Per View Home |
CPA | The number of CPA. | LINE Cost per Action |
videoCompletion | the number of times the Video was watched 100%. | LINE Video Completions |
View Home Screen | The number of events of the home screen views in the App. | LINE View Home |
CV | The number of conversions. | Total LINE Conversions |