How does the Adjust Ads Integration Work?

Updated 

1. [Ads reporting] Bringing Adjust Data in Sprinklr -

Its a cumbersome task to download and map the Channel Entities Data and Adjust data on regular basis based on the identifier.

Sprinklr Adjust Integration helps you :-

  • Map Adjust data in an automated way to your Channel entities allowing you to compare web performance and social engagement in the same dashboards and widgets in unified way.

  • Helps you to understand the ROI you are getting from your products based on the performance from channel and website in a unified way.

2.[Optimization] Using Adjust Data in Strategy Groups -

Using Sprinklr Strategy Groups, you can utilise the Adjust data in real time and optimise the campaigns through our trained AI to maximise the traffic and campaigns through minimal manual intervention in an automated way.

Note -

1.If the user have only Ads Reporting License even then we will be able to pull the data in Sprinklr to realise the Ads Reporting mapping capability it is not necessary that for the mapping the campaigns should be published through Sprinklr.

2. But for Using Adjust Metrics in Strategy Groups for Optimisations you will need the full Ads License.