We would like to inform you about an important upgrade to the Pinterest API in Sprinklr. This upgrade involves transitioning from Pinterest v3 to v5.

If you currently have Pinterest accounts added in Sprinklr, please be aware that as part of this change, you will need to re-add your Pinterest Accounts between June 26th and June 30th. This is necessary due to the updated authentication process.

It is crucial to note that the v3 API will be deprecated on June 30th, 2023. As a result, any existing accounts that have not been successfully migrated by this date will be deactivated. However, once you re-add your accounts, they will function normally again.

We appreciate your attention to this matter and encourage you to take the necessary steps to ensure a smooth transition to the new Pinterest v5 API endpoints. If you have any questions or need assistance, please reachout to your Success Manager.

Changes in Publishing

The following options will no longer be available to users while publishing on Pinterest due to this migration:

1. Going forward, users will not be able to Share pins to Facebook and Twitter, while publishing them from Sprinklr.

   

2. Users will not be able to select Category while publishing a board from Sprinklr.

   Note: This functionality is deprecated natively as well.

Changes in Engagement

The following details will no longer be available to users while Engaging with Pins on Pinterest due to this migration:

1. First Name, Last Name & Full Name won't be available now in the Pinterest Profile details.

2. Profile creation date will also not be available.

Changes in Reporting

The following details will no longer be available to users while Reporting on Pinterest due to this migration:

Following Reporting Metrics will be deprecated:

• Pinterest Pin Last 90 days Closeups

• Pinterest Pin Last 90 days Video Watch Time in milliseconds

• Pinterest Pin Repins

• Pinterest Pin Last 90 Days Engagement

• ​Pinterest User Likes​

• ​Pinterest User Low Engagement Board Count​

These metrics will hold the historical data. Once the account is re-added for Pinterest the above metrics would be appended with a deprecated tag. This would enable users to distinguish between existing and deprecated metrics.

New additional metrics that would be added post v5 migration:

Apart from the above new metrics, here is the list of all exhaustive metrics available:

Please reach out in our #ask-social-channels forum tagging in the following POCs for any queries.

Social: Kushal Rathi, Paras Garg

Reporting: Vishwajeet Rajeghatge

Ads: Nachiketa Rajhans

Channel: Sreekar Maganti