Sprinklr's latest release offers a number of exciting new capabilities designed to empower your business to create meaningful customer experiences at every touchpoint. Read about Sprinklr's latest platform enhancements below! 

Publisher 

Publisher | Ability to Direct Upload of Media 

You can now directly upload your media in a single click using Upload Media. After selecting the direct upload, the file selector will open up and you can select the media from there. While your media is getting uploaded to the cloud, you can continue to draft your post. The upload media button is the same button, what you used to get inside the Media Uploader window.

Publisher | Support for Mobile and Desktop Preview  

Sprinklr now supports both Mobile and Desktop previews in the Publisher. With the mobile preview, you can view how your post looks on mobile. By default, the Mobile preview is enabled in the right pane of the publisher and you can always change it to Desktop preview at your convenience. This will allow you to check how your post will look on different screens. Please note that Mobile preview is available for limited channels only. 

Publisher | Ability to View Vertical Scrollable Preview 

Sprinklr now supports vertical scrollable preview in the right pane within the Publisher. You can easily scroll to view each post as it will appear on its respective channel. Additionally, you can still click on the channel icons to switch the channels in the right preview pane.

Publisher | Ability to Get AI-Powered Hashtags Recommendations on Instagram 

On publishing to Instagram Account in the Sprinklr platform, you now will be suggested with Recommended Hashtags based on the hashtag that you entered. Sprinklr analyses the hashtags at an industry level to suggest the most engaging ones. The recommendations are supported in all languages (language agnostic). Hashtag recommendations within the publish will enhance the reach of the post and make your content more attractive to your followers.

Publisher | Support for Enhanced Error and Warning Systems in Publish

Errors while creating posts such as custom property field missing, campaign are surfaced and hyperlinked for easy identification of error instantly within your draft message. This new capability improves your publishing experience and saves your time across multiple channels and accounts.

Digital Asset Management

Digital Asset Management | Support for Highlight Search Keywords 

Sprinklr now supports highlight search keywords in Digital Asset Management. When you search using a keyword, words in the Digital Asset Manager content that match the words you've entered will be instantly highlighted in different colors.

Digital Asset Management | Ability to Upload a Media Asset Using the Enhanced Asset Uploader 

The enhanced Digital Asset Management now provides you with a capability to directly upload a file in Asset Manager. If you are selecting multiple assets, the assets will show up in carousel mode. 

Digital Asset Management | Ability to Drag and Upload a Media Asset 

Drag and upload a media asset, in the context of a web app, gives you a visual way to pick up and move images/videos just like we would in the real world. The enhanced Digital Asset Management now provides you with a capability where you can drag and upload a media asset. 

Digital Asset Management | Support for Enhanced Card Layout for all Assets to Improve Assets Browsing Experience 

When you open the Digital Asset Management, you'll now see assets displayed in grid view by default. Within the enhanced card layout, all asset cards are uniform in size, no matter the size of the image or file.

Digital Asset Management | Support for Most Used Filters in Upfront

Now, you will get all the most used filters in the upfront. With this new enhancement, it's easier for you to access the filters that you use the most.
                           

Digital Asset Management | Ability to Access the Quick Asset Actions in the Digital Asset Management  

The Digital Asset Management card now provides multiple quick asset actions in the top right corner of the asset card. The quick asset actions in the asset card will indulge with different options depending upon the properties enabled in your environment. You will get the ability to publish, download, statistics & favorite the asset using the quick asset actions. The new quick actions let you take certain actions with fewer clicks and fewer fields to complete, saving your time. 

Digital Asset Management | Ability to Bulk Download of Asset in the Digital Asset Management  

For Digital Asset Management, we now allow you to download multiple assets at once in a bulk. The bulk download allows you to download two or more assets at the same time reducing the time spent on downloading an asset. Due to browser limits, there is a hard limit (i.e., 2 GB) to the cumulative size of the assets which are being downloaded at once. If you wish to download assets more than the hard limit than the digital asset manager will download multiple files of 2GB each.

Digital Asset Management | Ability to Create QR Code for WeChat

Sprinklr now allows you to create WeChat QR code in Digital Asset Management. WeChat uses QR Codes to allow you to easily connect with each other without the need to save others as a contact. You can now publish the WeChat QR Code using Quick Publisher and create WeChat columns for QR Code Messages.

Engagement Dashboards

Engagement Dashboards | AI-Powered Smart Approvals in Engagement Dashboards   

While engaging with your customers on different social media channels, you publish posts via approval paths through Sprinklr. Powered by Sprinklr AI, the campaign managers and content approvers are now assisted with contextual guidelines by identifying gaps, evaluating the content for enhancements, thus minimizing the risk of inappropriate content getting approved.

Engagement Dashboards | Support for Audit Trail in Engagement Dashboards  

Within the Engagement Dashboard, there are several actions you can take. Updating any Columns/Dashboards can affect the workflow of a number of processes. To ensure that any unexpected issues that arise from changes made to Dashboards, we now register and track the updates made in an Audit Trail. So you can easily identify and revert changes on a dashboard, when necessary.

Engagement Dashboards | Support for Conversation View in Engagement Dashboards 

With the new Conversation View, you will now gain additional message context with a simulated native channel experience, with respect to mentions of your brand. Clicking directly on any message opens the third pane where engagement managers can see when and where exactly the brand is mentioned in the threaded conversation. Thus, it allows you to respond with the most relevant message.

Engagement Dashboards | Ability to Manage Properties in Engagement Dashboards 

With this new capability, you will now have the ability to customize your dashboard view by hiding properties in the message cell - for ease of use. 

Engagement Dashboards | Access to Benchmarking Smart Alerts Dashboard Through Engagement Dashboards 

With this capability, you can now access the Benchmarking Smart Alerts Dashboard directly within the Engagement Dashboards. There are three conditions required to be met for accessing the Benchmarking Smart Alerts Dashboard:

1. Benchmarking alerts should be enabled in the partner environment. 

2. The partner must have access to Sprinklr Insights.

3. You must have permission to view the anomaly dashboard. 

Engagement Dashboards | Updated LinkedIn Video Post to be Reflected in Sprinklr    

Any changes made natively on the existing LinkedIn Video posts created from Sprinklr will now be reflected within the Engagement Dashboards.

Reporting

Reporting | Ability to View Reporting on Published YouTube Video Content 

To help you optimize your video content for your YouTube audience, we have added a new Post Video Duration metric in Social Analytics that make data comparison within Reporting Insights more relevant. The new metric will calculate the video length of published video content. This helps you curate content based on the number of views.

Reporting | Added Support for Subscribers on Viber Account 

To help you better understand the subscribers of your account on Viber, Sprinklr has added a new metric - Viber Subscribers. Note that this is different from followers of the Viber account which is not supported by Viber API. This new metric makes data comparison within Reporting Insights more relevant.

Reporting | Reporting for Smart Triage Dashboard

We now support Reporting on Smart Triage Standard Dashboard. This provides an overall insight into the customer engagement rate with the help of various categories such as Engageable, Enquiry, Lead, Complaint, Compliment, Non-Engageable and leads to improved customer experience using our Sprinklr Intuition model.

Reporting | Ability to View the Most Influential Followers on Twitter

You now have the ability to view the most influential followers who are retweeting and/or sharing their own content through a new metric called Follower Count. This metric will show the followers of the profile who have replied to the Brand post.

Reporting | Ability to View Reporting on Response Compliance  

While adding a widget to your Reporting Dashboard, you will now have an option to view reporting on response compliance. Four new dimensions have been added to make response data within Reporting Insights more relevant. These dimensions are Relevance, Response Tone, Biased Content, and Profanity. 

Reporting | New Metric for Facebook Crossposted Videos 

You now have the ability to report total view time of the Facebook Crossposted Videos with respect to the Country, while creating a Reporting Dashboard widget. This metric will fetch the data only from the top most countries. This metric Facebook Total Video View Time By Country in Social Analytics should be used in conjunction with the dimension Country.

Reporting | Ability to Store Sprinklr Exports Externally in FTP/SFTP

Reporting exports offer a way to download the information in Sprinklr Reporting Dashboards or Widgets in a variety of formats. You can download the reporting data in PDF, Excel spreadsheet, PNG, or PowerPoint formats. Now, you may also opt to store Sprinklr Exports in Non-Sprinklr Environment i.e. FTP/SFTP. Using this capability will save you time, increase productivity and will allow you to download the export in the FTP/SFTP servers. Additionally, if you do not have access to the Sprinklr platform in those cases, you can view your export by logging in to the FTP/SFTP server without the hassle of going through Sprinklr platform. Sprinklr provides you with two options for receiving files available in storage:

1. Default (receive & download file from the email notification)

2. FTP/SFTP

Reporting Dashboards| Introducing Grid View for All Dashboards and Folders 

Sprinklr has introduced the grid view for all dashboards and folders. With the grid view, you will get an organized and unified repository to store, manage, and measure the impact of your dashboards. This will make it easy to view all the dashboards shared with you from one place. This capability is available for all the dashboards, such as Reporting Dashboards, Listening Dashboards, Ads Reporting Dashboard, etc.

Governance

Settings | Removed the Permissions and Dynamic Property for Sprinklr University 

All the Sprinklr users can now access the Sprinklr University. It's an initiative to educate our clients about the platform and its products. It consists of courses that will help you develop a detailed understanding of each product with a fast learning curve.

Platform Permissions |Improved Outbound Permissions  

In order to ease the management of Publisher access, Publishing permissions have been simplified and optimized. Now, we support separate permissions for Edit and Approve, & Compose options. Using this new permissioning, the admins can designate users to have access to only approve a post, restricting them to compose new posts. The following are the new permissions added: 

1. Edit and Approve

2. Approve/Reject

Data Engine

Data Engine| Addition of Date Filter Field in the Data Source

A new field named Date Filter has been added using data source while creating a pipeline in the data engine. Once we select a data source while creating a pipeline, the Date Filter field becomes visible. Hence, Date Field data can be fetched from Sprinklr's source.

Channel

Lithium | Support to Subscribe to Lithium Webhooks 

We have now added webhooks to the current grabber framework for Lithium accounts. This means that you will get your Lithium updates in real-time by creating a column in Engagement Dashboards. This will help improve latency and increase efficiency. After webhooks are subscribed in Lithium, Sprinklr will automatically start consuming them and messages will sync in real-time. 

WeChat | Ability to Add a WeChat Account 

For WeChat account addition, you can now add both of the WeChat Service and Subscription account. Adding a WeChat account in Sprinklr allows your team to engage, publish, report, and monitor your brand's WeChat account from the Sprinklr platform.

Rule Engine

Rule Engine | Ability to Add Channel Custom Properties Conditions to Inbound and Queue Rules 

Sprinklr now allows you to add Channel Custom Properties conditions to the profile of the message sender for Inbound and Queue rules in Rule Engine. Please note the profile channel custom fields will be only displayed for the Facebook channel.