Sprinklr Insights: 18.8 Capabilities and Enhancements

Updated 

Sprinklr's latest release offers exciting new capabilities designed to empower your business to create meaningful customer experiences at every touchpoint. Read about Sprinklr's latest platform enhancements below!

Navigation Tips

Read through the release notes below or click on a Product title to jump to a particular Product page of the Release Notes. For quick navigation to a specific feature within the Product, click on the feature name on the right. To dive deep into certain capabilities, hover over the linked articles to open the article in a separate tab. Some release notes will be informational one-liners, and the action cursor will not appear. Enjoy!

Social Listening

Listening | Improvement in Filters

This upgrade enhances the user experience of Dashboards by simplifying filtering and providing advanced filtering capabilities. Users will gain more control over their data view with ease of applying filters and creating conditional filter groups for a tailored analysis. This improved user interface empowers users to efficiently navigate and apply filters, providing a more intuitive and customizable dashboard experience.

Below are the key benefits of these improvements –

  • Advanced Filters: Create conditional filter by leveraging Filter Groups with OR & AND operator between filters to further refine your data.

  • Include & Exclude Filter: Include & exclude same filter by creating filter rules with OR & AND operator and extract relevant information that matters most to you.

  • Improved User Interface: Improved user interface with all the existing capabilities like Filter Controls (Pin, Lock, Hide, Restrict) etc providing intuitive workflow for seamlessly adding filters at dashboard level.

  • Section & Widget Filters: Leverage advanced filtering at section & widget level providing you with capability to create conditional rules for filters to further refine your data.

Note: This feature will be available in patches after 18.8 release

Listening | Actionability Enhancement in Insight Assistant

The Enhanced Insights Assistant offers actionable guidance to enhance star ratings and user experience scores. Our inbuilt generative AI model analyses the data, severity, and metric averages and provides smart recommendations, eliminating the need for manual drilldown to reach the end insight. This feature generates insights on anomalies and trends for both brand and product-centric perspectives. Its focus is on efficiently delivering valuable insights, minimizing the time and effort required for users to derive meaningful conclusions.

Below are the key benefits of these improvements –

  • AI-generated Recommendations: Actionable recommendations are provided by AI on insight card and view details drill down for the low performing attributes.

  • Impact Metrics: Metrics are presented on UI corresponding to each recommendation. These impact metrics include – Severity / Relevancy score, % contribution and average metric value.

  • Improved Prioritization: Prioritization for recommendation is done using the Impact metrics, which directs user to exact recommendations that brands can take action on.

Listening | Introducing Entity Operator in Topic Builder

The Entity operator in the Topic Builder lets users create queries about specific entities like brands or people efficiently. As it simplifies searching by avoiding complex queries, filters out spam, and expands content discovery by identifying product discussions even without explicit brand mentions.

Users can easily access the Entity operator in the Setup Query tab, selecting entities from suggestions in the drop-down menu via mouse click or keyboard shortcut.

Sprinklr AI+

Sprinklr AI+ | Introducing Drilldown Summarizer

Drilldown Summarizer will provide summaries and valuable insights at any aggregated data point effortlessly, reducing manual effort. Powered by Sprinklr AI+, it will generate these summaries & insights with a single click, allowing you to swiftly comprehend conversations and streamline your analysis. Accessible by drilling down on specific aggregated data points, this feature will optimize your analysis and productivity.

Sources

Listening | Source Upgrade for China

Sprinklr has forged a pivotal strategic alliance with a prominent data vendor at the forefront of China's data landscape. This source upgrade provides valuable insights into China's data landscape by analyzing social mentions on Sina Weibo and video mentions on Xiaohongshu and Kuaishou, prominent platforms in the country. Users can activate this data through support and then seamlessly create Sina Weibo topics or analyze mentions from Xiaohongshu and Kuaishou under the Videos source.

This capability enables a comprehensive understanding of the Chinese market's social and video content, facilitating informed data backed decision-making.