How to Build Dynamic Video Templates from Scratch

Updated 

2 months ago

Sprinklr's video editing tool empowers users to craft bespoke video templates from ground up, facilitating the generation of singular or bulk assets. These assets seamlessly integrate into automated campaigns, facilitating direct utilization of these creatives within advertisements.

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The Template Builder 

Follow these steps to reach to Sprinklr's Template Builder

  1. In the Advertising section of Sprinklr Marketing, click on creative library. 

  2. Click on the create asset button on the top right corner. 

  3. Go to dynamic video templates. 

 

This opens the video template editor. 

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Introduction to Sprinklr's Video Editor interface:

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The video editor interface consists of 6 main components 

    • Properties section:

    • Timeline:

    • Tool Bar: 

    • Video Preview Screen:

    • Layer Summary: 

    • Final Preview Screen: 

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How to build a template?

A. Adding different type of clips to timeline 

  1. In the tool bar click on media icon. 

  2. This will open Sprinklr media uploader 

  3. Select clip you want to import into your project and click on add button 

  4. This will add the media clip to your timeline 

  5. After adding all the clips arrange them in an order you want your final video to be. 

    Note: Clips that are above in timeline will be visible, clips beneath won’t be visible. For example, clips 2 and 3 in the image below will not be visible in preview till 0-2 sec since they are beneath clip 1 for 0-2 sec.

 

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B. Changing clip properties 

  1. Click on the clip to see its properties in right hand section 

  2. Use properties section to change/edit the values of any particular property associated with the clip. Currently we support editing the following properties in editor -

    • Start time, End time 

    • Height, Width 

    • X, Y Coordinates 

    • Opacity

    • Rotation

    • Crop

      Note: Turn on the Dynamic toggle to make any clip dynamic.

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  3. Click on the edit icon next to the clip name to rename the clip. These changes will be reflected in the timeline pane as well.

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Note: Click Save Changes in the top right corner to save any edits made to the video and avoid losing any updates. You can also save the changes by using keyboard shortcuts - command + S(mac) and ctrl + S (windows)

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C. Checking the preview 

  1. Click on the eye icon present in top right of the editor.

  2. This opens a preview form.

  3. Add in all the dynamic values and hit generate preview.

  4. Click on the play button to see the final video.

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Once all the changes are done click on save button on the top right corner to save the template for asset creation use. 

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