Introduction

Updated 

Email customer service is a method of providing customer support via email. It involves responding to customer inquiries, questions, complaints, and feedback through email communication.

It provides several benefits to both the company and the customer. For the company, it can help to reduce the cost of customer support by automating some of the responses and streamlining the support process. For the customer, it provides a convenient way to get in touch with a company and can be done at any time of day, without the need for a phone call or physical visit.

Email customer service has traditionally existed in isolation but to leverage the advancement in customer service on social, bringing Email service in the same platform makes sense. No brand has a Email-only customer service strategy and thus they are using different tools to manage their social and email communication. What Sprinklr allows you to do is to use the same powerful platform for email leveraging automation and AI which supports social. It brings in emails from multiple email accounts to a single place and allows you to reply and manage all the incoming mails from a single dashboard.

​Email is the single most-used digital customer service channel. Sprinklr's email management feature helps you manage the large volume of incoming emails by automatically categorizing and routing service requests from multiple email accounts into a single agent screen — so your team can deliver quick responses to customers' queries.

Brands can save time and effort in creating workflows for email by utilizing the workflows that were originally created for social media. This eliminates the need to create separate workflows for email, saving time and effort in the process. Leveraging the existing workflows ensures that businesses can maintain consistency across different channels, providing a seamless experience to their customers.

By integrating email and social media management into a unified interface, customer support agents are afforded a greater level of flexibility and resource-sharing. When coupled with the advanced capabilities of artificial intelligence and automation technologies, brands can more effectively and efficiently respond to their customers' inquiries, resulting in improved customer experiences and faster response times.

Enablement note:
To learn more about getting Email accounts enabled in your environment, please work with your Success Manager.