Reporting & Analytics helps you create report on your ad performance based on a set of parameters which helps in taking data-driven decisions. This data helps in managing your campaigns and optimizing it for better result. Customers can use filtering, metrics, dimensions and advanced functionalities to create a custom report. These reports can be further exported and shared. These reports show critical and valueable data using various metrics and dimensions for your campaigns which helps you understand how you’re reaching your business goals as well as who is engaging with your ads.