Sprinklr named a Major Player in the 2024 IDC MarketScape for Contact Center-as-a-Service Software
"Given Sprinklr's extensive background in data collection and analysis starting from the company's early days in social media, it was no surprise that Sprinklr's demo started with the company's Analytics Dashboard product, getting right to the heart of understanding the operations, customer flows, and agent status."
What this IDC MarketScape report says about Sprinklr
“Sprinklr, being later to the market, has the luxury of starting with where the market has evolved to as its starting point with AI across all touch points; omni-channel support, escalation, and insights; workflow automation with headless architecture; and a unified-CXM platform for front-office functions — marketing, sales, and customer service.”
IDC MarketScape: Worldwide Contact Center-as-a-Service Applications Software 2024 Vendor Assessment
IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. The Capabilities score measures vendor product, go-to-market and business execution in the short-term. The Strategy score measures alignment of vendor strategies with customer requirements in a 3-5-year timeframe. Vendor market share is represented by the size of the icons.