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Modern Marketing

Modern Marketing

Manage your owned channels to get the best content to the right audience on time – without any spreadsheets.

Increase the ROI of content with AI-powered insights and reuse; save time with automated workflows; and manage risk with enterprise governance.

Get everything you need to plan global omnichannel campaigns successfully

Global Editorial Calendar
Integrated Campaign Planning
Campaign Briefing
Ideation

Planning-by-spreadsheet inevitably leads to inconsistent messaging and duplicated efforts. Choose a global editorial calendar that provides visibility and transparency to your marketing efforts across all digital channels. marketing, and business units –ensuring your teams are aligned.

Collaborate across teams to produce highly effective content, faster

Workflow Automation
Production Dashboards
Kanban Boards
Production Timeline
Collaboration
Asset Annotations
Redlining
Digital Asset Management
User Generated Content

Having a workflow tool that's disconnected from the actual work leads to a lot of "cut-and-paste". Use a true business process engine to build, manage and track an automated flow of sequential tasks, due dates, milestones or review & approval cycles for improved execution and operational reporting.

Publish and analyze content across channels, markets and business units

Omnichannel Content Creation
Localization
Smart Audience
Campaign Performance Analytics
Smart Content Analytics
Operational Analytics
Artificial Intelligence
Mobile App

There is always a possibility for inconsistent messaging across customer touchpoints with siloed channel teams. Plan, produce, publish and analyze your content across channels in a single omnichannel messages using brand-compliant content templates.

Make your content more compelling with advanced capabilities like visualizations, advocates and influencers

Presentations
Gallery
Display
Advocacy Marketing
Influencer Marketing

Tired of creating that "recap deck". Build and share beautiful presentations with live, real-time social and business data using Live Slide™ technology.

The world's leading brands use Sprinklr Modern Marketing to:

Generate more sales with better content

  1. 1

    Create more effective content that resonates with your audience by leveraging AI-powered insights around your customers, prospects and competitors.

  2. 2

    Improve results by identifying and re-using your highest performing content across channels, markets, and business units.

  3. 3

    Make your content more compelling through sourcing and leveraging User Generated Content from your advocates or influencers.

Reduce content production costs

  1. 1

    Save time across campaign planning and content production activities through leveraging automated workflows and milestone tracking.

  2. 2

    Enhance your internal (brand & legal) and external (agency) teams' productivity as they collaborate with context in a single platform with a unified global calendar and centralized asset management.

  3. 3

    Reduce your content production costs by suggesting and re-using brand content and UGC across channels, markets and business units.

Protect your brand’s reputation

  1. 1

    Eliminate the risk of off-brand marketing with a global compliance framework for standardized briefs, content templates, governance rules, and approval processes.

  2. 2

    Eliminate the risk of unauthorized marketing activity by deploying an auditable governance structure that manages user access and permissions based on roles and responsibilities.

  3. 3

    Mitigate the risk of PR crises by restricting content for confidentiality, red-flag keyword monitoring, and the ability to automatically stop publishing across all channels, when required.

Driving Marketing transformation for our customers

I utilize Sprinklr Asset Management, Editorial Calendar, Approval Dashboards and Reporting. The Asset Manager has greatly improved my workflow because it gathers assets from all of our content creators in one space that is easily accessible.

Marena Bitz
Social Media Strategist, MGM Resorts International

Marena Bitz

Social Media Strategist, MGM Resorts International

I utilize Sprinklr Asset Management, Editorial Calendar, Approval Dashboards and Reporting. The Asset Manager has greatly improved my workflow because it gathers assets from all of our content creators in one space that is easily accessible.

"Sprinklr is a good fit for large consumer brands that want to communicate and respond quickly across many digital channels."

The Forrester Wave™
Content Marketing Platforms For B2C Marketers — ONLY LEADER, Q2 2019

"Sprinklr is a good fit for large consumer brands that want to communicate and respond quickly across many digital channels."

The Forrester Wave™
Content Marketing Platforms For B2C Marketers — ONLY LEADER, Q2 2019

"Sprinklr has built on its strong social foundations to support marketing... and focused its AI improvements to support the speed and scale of delivery across use cases."

Gartner
Content Marketing Platform Magic Quadrant - LEADER, Q1 2020

"Sprinklr has built on its strong social foundations to support marketing... and focused its AI improvements to support the speed and scale of delivery across use cases."

Gartner
Content Marketing Platform Magic Quadrant - LEADER, Q1 2020

Love means never having to say that you missed an opportunity to improve CXM.

Contact us today and let us come up with a proposal that addresses your enterprise needs.

Already a customer and need some love?
Email: support@sprinklr.com

Give us a call: +917-933-7800

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