Use Side By Side Compare Mode in Reporting Dashboards

Updated 

Learn how you can perform quick and insightful comparative studies for your Brand, Product, or Campaign.

Sprinklr’s side-by-side compare mode allows you to easily compare different products, topics, campaigns, brands, and much more right next to each other. The compare mode functionality automatically creates up to 3 copies of the widgets in a dashboard section upon which you can add different sets of filters & time ranges to make a head-to-head comparison.

Persona

  • As a Brand Manager, I want to compare my brand’s performance with my competitors.

  • As a Marketing Analyst, I want to understand if one of my products is overperforming or underperforming in the market to advise my business and marketing strategy

  • As a Campaign Manager, I want to understand how my current campaign compares to my brand’s previous campaigns

  • As a Research Analyst, I want to compare the engagements and volume of mentions for different Topics of interest

Use cases

Creating a comparison study can be a hassle. A lot of time goes into creating multiple copies of widgets, applying specific filters, and switching between tabs or dashboards to compare a previous campaign with a new one or the performance of one of your products with another.

The Side By Side Compare Mode will give you the ability to quickly generate intuitive comparison studies where the same widgets with different filters can be seen right next to each other.

Availability

The feature is available in all custom reporting dashboards:

  • Listening

  • Benchmarking

  • Research Explorer (Custom Research Query Dashboards)

  • Engagement Reporting

  • Care Reporting

  • Ads/Marketing Reporting

  • Story Dashboards (Media Monitoring & Analytics)

To enable Side By Side Compare Mode in your dashboard

The Side By Side Compare Mode can be enabled in any custom reporting dashboard as long as you have permission to edit it. To get started, you can use any existing editable dashboard or create a new one. Refer to this article to learn how to create a Listening dashboard.

Once you have the dashboard where you want to perform a comparative study, follow the steps shown below –

  1. Click the New Tab icon Screen Shot 2017-09-25 at 1.52.25 PM.png. Under the Sprinklr Social tab, click Reporting within Analyze.

  2. Go to the preferrred reporting dashboard, and click Add Widget to add different widgets.

  3. The ability to create a side-by-side comparison view is available at the section level. To enable it, click on Enable Side By Side Compare Mode in the drop down options.

  4. Once enabled, identical copies of all supported widgets will be created in a side-by-side view. The widgets will automatically be converted in 50% view to fit the dashboard.

    Note:

    * The columns created after enabling this feature are called sub-sections.

    * All the filters applied to the dashboard at the section level are automatically applied to all the widgets in both sub-sections.

  5. You can click on the addition + icon to add another sub-section.

  6. At most, 3 sub-sections can be present in a dashboard. All widgets will automatically be adjusted to 33% view.

  7. The sub-section filters and time range can now be adjusted as per your requirement. For example, you can choose the appropriate Topics and Time Range for comparison –

    • 1st sub-section: Topic = Product X; Time Range = May 1, 2022 – May 31, 2022

    • 2nd sub-section: Topic = Product Y; Time Range = May 1, 2021 – May 31, 2021

    • 3rd sub-section: Topic = Product Z; Time Range = May 1, 2020 – May 31, 2020

  8. You can add appropriate titles for the sub-sections. This is demonstrated in the GIF below – Sprinklr's Alert Manager

  9. You can add filters to any specific widget inside sub-sections. These filters will not affect the copies of the widget in other sub-sections. Sprinklr's Alert Manager

  10. Your Side By Side Comparison dashboard is ready for you to deep dive and achieve your business goals.

Frequently asked questions

Some widget visualizations become incomprehensible when shrunk down to 33% view. A list of supported widgets is given below –

  • Counter

  • Trend Chart (Spline, Line, Area)

  • Stacked and regular Bar Chart

  • Stacked and regular Column Chart

  • Table

  • Word Cloud

  • Entity Word Cloud

  • Trending Topics Word Cloud

  • Audience Stream

  • Combination

  • Counter Summary

  • Cross Tab

  • Dual Axis, Dual Axis with Multiple Metrics

  • Funnel

  • Gender Analysis

  • Percentage Area

  • Pie Chart

  • Pivot Table

  • Stacked Twin Axis

  • Title

  • Tree Map

  • All filters applied at dashboard and section-level are applied to all widgets in all sub-sections automatically

  • Users have the flexibility to apply sub-section level filters while in Side By Side Compare Mode which apply to all widgets in a sub-section

  • Users have the flexibility to apply widget-level filters while in Side By Side Compare Mode without affecting the copies of that widget in other sub-sections

  • Widget filters applied while Side By Side Compare Mode is enabled do not affect the original widget with the mode disabled

  • Widget filters applied while Side By Side Compare Mode is enabled do not affect the other copies of the widget in subsequent sub-sections

To add or edit a widget, you will need to disable the Side By Side Compare Mode and enable it again once you have made the required modifications. All changes made at the sub-section level will be retained and visible when you re-enable the compare mode.

Once the Side By Side Compare Mode is enabled, the section-level filters are shifted to the drop-down menu for that specific tab.