Let us dive into a sample use case corresponding to the Benchmarking module and see how a Smart Alert is configured for the same.

As a Brand Manager of your firm’s social media, you want to get alerted –

• On your brand's Facebook, Twitter, and Instagram accounts.

• On posts that have the media type as Video, Photo, or GIF

• Get alerted when there is an anomaly in the following –

  • Overall Account Engagement

  • Individual Post Engagement

  • Negative comments from the Fans

• You want to narrow down your alert emails only to highly severe anomalies. (A proxy for the same could be more than 7 on a rating of 0-10).

• Send mail to a list of recipients including those who have access to Sprinklr and other external folks.

• You want to add a custom line to the mail according to the configuration details.

• You want to include timestamps in every alert mail.

• To avoid spam in your inbox, you want to limit the number of alerts to a maximum of 25 in a single day.

To create an alert for this use case

1. In the alert configuration window, enter the name of the alert and description/tag (optional).

2. Select Benchmarking as the alert module. Smart Alerts is pre-selected as the alert category in the form.

3. Under the Alert dimensions section, add the Brand corresponding to your brand name. Brand containing Test Brand. (You have now defined the dimension you want to get alerted for).

4. Now, add a few more filters as per your requirement Click Add New Filter and select Media Type as the dimension. Then select Photo, GIF, and Video as the values.

5. Choose the following types from the dropdown in the Smart Alert Type field –

   • Benchmarking Account Engagements

   • Benchmarking Positive Fan Comments

   • Benchmarking Post Engagements (You have now requested Sprinklr to store separate time series for the set of Alert dimension filters added on the top)

6. Avoid spam by adding maximum notification frequency, add Maximum alerts as 25, and set the Duration as Daily.

7. Click Next to go to the Alert distribution details tab. Refer to the Alert distribution details section in the main help article to understand what details you need to fill in here.

8. Under the Refine Alerts e-mail based on other parameters section, add the following filters –

   • Choose Alert Severity from the dropdown and set it as greater than 7

9. Click Save. Wait for a few minutes, and your alert will be up and running to monitor any anomalies.