Media Monitoring & Analytics (MM&A in short) fetches its data from multiple sources to bring forth the most accurate and relevant information. In this article, we will explore the premium data sources with the outlets that matter. These premium sources can help PR teams to enhance their coverage analysis.

The premium sources are listed below –

• Dow Jones Factiva

• TVEyes

• NLA Web

• Ft.com

Dow Jones Factiva

Dow Jones is a leading global news content provider specializing in global news content across Web and Print sources. Dow Jones Factiva focuses on digitally archiving an extensive torrent of global news content. Dow Jones brings in additional 5300+ sources, enhancing Sprinklr’s current source coverage. The 5300+ sources available within Sprinklr include prominent online news and print publications.

Dow Jones packs 2000+ web sources and newswires. Learn more about Dow Jones Factiva here.

TVEyes

TVEyes is a leading broadcast data vendor specializing in global news content from TV & Radio channels. With global coverage and rich data assets, TVEyes allows you to turn the audio and video data into actionable insights. TVEyes provides data across 1650+ TV channels and 1100+ Radio channels globally. Learn more about TVEyes here.

NLA Web

NLA Web media access (NLA Web) is a publisher-owned rights licensing and publisher services business. With NLA Web you get access to the United Kingdom’s 1500+ web news and blog domains. NLA Web sources are currently available for all MM&A users by default. Sprinklr will display 250 characters of text for any news article from NLA Web due to copyright rules. But the full text (wherever available) will be used for keyword matching and other analytics.

Ft.com

The Financial Times is one of the world’s leading news organizations, recognised internationally for its authority, integrity and accuracy. Sprinklr has a direct partnership with ft.com to source Financial Times content for media monitoring. Sprinklr will display 250 characters of text for any news article from NLA due to copyright rules. But the full text (wherever available) will be used for keyword matching and other analytics. 

Frequently asked questions

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