Media Monitoring & Analytics (MM&A in short) supports a wide range of sources namely News, TV, Print, Radio, Twitter, Facebook, and Reddit.

• Over 400K news and websites are covered.

• Extensive Web News Coverage across 180+ countries

• Over 3M+ news mentions monitored every day

• Coverage across International, National, Regional news sources and Industry-specific media releases with sources being added at regular interval

• 100K+ news domains from the APAC region including major domains such as Business World, Hankyung, NDTV, Sputnik, The Mainichi, etc.

• 150K+ news domains from the EMEA region including major domains like ABC News, Asharq Al-Awsat, Metro News, News24, Euractiv, etc.

• 160K+ news domains from the NALA region including major domains such as CBS News, Fox News, CNN, Forbes, CNBC, etc.

With regard to TV and Radio broadcast, the coverage is over 1,500 channels in all 210 US Nielsen markets, Canada, and the UK. These sources include –

• 1,000+ Local US TV stations including ABC, CBS, Fox, and NBC affiliates in all Nielsen DMAs.

• 80+ US cable channels including major cable news like Bloomberg, CNBC, CNN, Fox News, Fox Business, MSNBC, etc.

• 200+ US Radio stations.

• 200+ TV and radio stations in Canada including CBC, CTV, City, and global affiliate stations.

• 130+ TV and radio stations in the UK including BBC, ITV, and Sky content.

• 120+ US Spanish language stations.

While the editorial data is critical for PR monitoring, Social Media can complement your PR monitoring by giving additional insights into the virality of the News articles. MM&A enables you to track –

• Web shares of news articles on Twitter

• Web Shares of news articles on Facebook

• Web Shares of news articles on Reddit

In addition to the above you can also unify MM&A with Social listening in order to track all conversations across other channels including social media channels, Forums, podcasts etc for a 360-degree PR monitoring. Here are the different sources that you can leverage with Social listening.

Some key sources as a part standard data package

NLA Web

Over 1500+ web news and blog domains are covered through NLA Web. NLA web sources are currently available for all Media Insight users by default. Sprinklr will display 250 characters of text for any news article from NLA due to copyright rules. But the full text (wherever available) will be used for keyword matching and other analytics.

Financial Times

Sprinklr also has a direct partnership with ft.com to source Financial Times content for media monitoring. Full-text content from ft.com will be processed, wherever available. Users will be provided with a text snippet (250 characters) in the UI due to copyright policy.

While the above sources of MMA are free, subscribing to our Premium sources will give you access to exclusive and highly valuable content. These sources have been carefully selected and partnered with by Sprinklr to bring you enhanced coverage. These sources comes at additional cost as these Premium sources are not included in the free package. To Learn more about Premium Sources, click here .

Frequently asked questions

Click here for the frequently asked questions (FAQs).