X Media Guidelines

Updated 

When uploading media content and publishing through Sprinklr, there are channel-specific requirements and recommendations to consider. Below, you will find the optimal specifications for images and videos supported in X (formerly Twitter). 

X Media Guidelines

Entities

Image Guidelines

Video Guidelines

Format

JPG, PNG, GIF

MP4 and MOV

File Size

Image: 100 MB

Animated GIF: 15 MB

512 MB

Aspect Ratio

2:1

Landscape and Portrait= 16:9

Square= 1:1

Dimensions

Animated GIF: 1280x1080

Landscape: 1280x720

Portrait: 720x1280

Square: 720x720 

Duration

NA

Minimum: 2 minutes and 20 seconds (Not whitelisted with X)

Maximum: 10 minutes (With Media Studio)

Audio

NA

Audio must be AAC with a Low Complexity profile.

High-Efficiency AAC is not supported

Check out X Pro Media for more information on Media guidelines for Videos for whitelisted accounts.