Standard Persona Apps

Updated 

Persona Apps in Sprinklr combine the functionalities related to a specific task or role into a unified interface. They provide a focused view of the Sprinklr platform, making it easier to perform daily activities without switching between multiple tabs. With dedicated homepages for a quick overview and shortcuts to the frequently used features, Persona Apps provide quicker access to relevant information based on your role within the organization.

Persona Apps are accessible from the launchpad under each of the product suites. Since Persona Apps are designed to deliver functionalities tailored to specific roles and tasks, it makes sense that Sprinklr’s various product suites would include multiple Persona Apps, each overseeing a distinct area. Sprinklr products include multiple out-of-the-box Persona Apps, or standard Persona Apps, that are designed to address the most common use cases.

Use Case

Persona Apps provide enhanced usability of the Sprinklr platform, with all the items needed for a specific use case available in one place. When a user has to accomplish a common everyday task with Sprinklr, such as publishing or engaging with fans on posts, they typically need to have more than one tab open. They may need to search for and open up different menu items, dashboards, and entities and keep switching between them. Persona Apps eliminate the need to switch across all the different entities. Standard persona apps are designed to provide this experience for all the common use cases that Sprinklr is used for.

Value

  • Provides a focused view of the Sprinklr user interface based on common use cases.

  • Focused left navigation bar that houses the required modules at a single click away.

  • Dedicated home page for a quick overview and shortcuts to the frequently used features.

  • Dedicated onboarding to get to know about the features and best practices that are needed for your functions.

  • Mulitple out-of-the-box apps available across Sprinklr Service, Social, Insights, and Marketing to satisfy all the most common use cases that Sprinklr is used for.

Availability

All users will be able to access and make use of the standard persona apps which are out of the box.

  • General availability

  • Independent of licenses

Persona Apps are accessible to users from the Launchpad under each of the product suites.

Standard Persona Apps Across Sprinklr's Product Suite

Below are the standard Persona Apps for each of Sprinklr’s product suites:

Standard Persona Apps for Sprinklr Service

Persona App

Description

Components

Supervisor Care Omnichannel


Live Monitor agent and queue performance based on the incoming traffic coming from all channels with provision to take mitigation steps with the help of being notified by proactive multi conditional alerts to enhance SLA.

Home Page, Agents Monitoring, Queue Monitoring, Call Back Monitoring, Quality Management, Alerts, Chat, Announcements, Reporting, Care Console, Manual Call Option.

Supervisor Care Inbound Voice


Live Monitor and Manage Teams to distribute incoming calls among Queues in real time. Collaborate with agents to reduce SLA and enhance care center productivity. Get proactive alerts to enable supervisors to take immediate mitigation steps.

Home Page, Agents Monitoring, Queue Monitoring, Call Back Monitoring, Quality Management, Alerts, Chat, Announcements, Reporting, Care Console, Manual Call Option.

Supervisor Care Outbound Voice


Live Monitor and Manage Outbound Campaigns. Collaborate with agents to increase call connectivity and sales to enhance revenue. Get proactive alerts to enable supervisors to take immediate mitigation steps.

Home Page, Agents Monitoring, Campaign Monitoring, Call Back Monitoring, Quality Management, Alerts, Chat, Announcements, Reporting, Care Console, Manual Call Option.

Supervisor Care Social


Monitor agent and queue performance based on the traffic coming from various social channels with provision to take mitigation steps with the help of being notified by proactive multi conditional alerts. Further guide decisions on better queue and team management by collaborating with agents using chat and announcements.

Home Page, Agents Monitoring, Queue Monitoring, Quality Management, Alerts, Announcements, Chat, Reporting, Care Console.

Supervisor Care Voice


Monitor agent and queue performance based on the traffic coming from various voice channels with provision to take mitigation steps with the help of being notified by proactive multi conditional alerts. Further guide decisions for better queue and campaign management by collaborating with agents using chat and announcements.

Home Page, Agents Monitoring, Campaign Monitoring, Call Back Monitoring, Quality Management, Alerts, Chat, Announcements, Reporting, Care Console, Manual Call Option.

​Standard Persona Apps for Sprinklr Social

Persona App

Description

Modules

Social Planning & Publishing

Manage, create and publish impactful posts across 30+ channels and measure their impact.

Quick Publisher, Engagement dashboards, Calendar, SAM, Reporting dashboards, Campaigns, Audience Manager, UGC

Community Management

Track and engage with communities of your brand users, across all your social channels.

Engagement dashboards, Reporting dashboards

Social Performance Analytics

Measure, analyse and gain insights into brand social performance, shared across stakeholders, all in one place

Reporting dashboards, Custom metrics, Scheduled exports

Standard Persona Apps for Sprinklr Insights

Persona App

Description

Modules

Media Monitoring & Analytics

Measure and benchmark your brand's PR performance and discover actionable PR insights

Stories, Story dashboards, Listening dashboards, Journalist & Publication discovery, Newsletter

Social Listening

Real-time voice of customer insights on digital and traditional channels

Product Insights

Measure and caputure customers data about the product at the point of occurance.

Insights Assistance, Dashboards,Engines, Alerts

Benchmarking

Gather and gain insights from outbound content posted by brands, competitors and influencers. Use templatized AI powered dashboard to build a comprehensive social media benchmarking strategy.

Benchmarking Dashboard, Alerts, Entities

Customer Feedback Management

Gather invaluable insights into customer preferences, satisfraction levels and painpoints.

Survey Builder, Survey Distribution. Survey Response Analysis, Survey Translation

Standard Persona Apps for Sprinklr Marketing

Persona App

Description

Modules

Campaign Marketer

Manage the complete lifecycle of marketing campaigns from one place for effective planning and on-time launch.

My Tasks, Production dashboards, Request management, Campaigns, Calendar, Assets, Engagement dashboards

Content Creator

Turn your content ideas into reality by creating and publishing content across channels from one place.

My Tasks, Production dashboards, Messages, Assets, Calendar

Content Manager

Accelerate time to market by managing the complete lifecycle of marketing content in one place.

My Tasks, Request Management, Production dashboards, Messages, Assets

Approver

Get approvals done quickly with automated workflow management which allows progress tracking and visibility of tasks assigned to each team member.

My Tasks, Messages, Production dashboards, Calendar, Assets

Marketing Manager

Accelerate time to market by managing the complete lifecycle of marketing strategies in one place.

My Tasks, Campaigns, Production dashboards, Calendar, Reporting dashboards

Requester

Easily raise new requests and speed up the request delivery time with greater visibility and collaboration in the marketing intake process.

My Tasks, My Requests, Production dashboards, Calendar, Assets

Advertising Standard Persona Apps

Persona App

Description

Modules

Ads Media Manager

Manage, create, and optimize ad campaigns across all major social channels.

Ads Manager, Ads Pivot, Strategy Group, Approval Dashboard, Ads Reporting, Calendar, Audience Manager

Ads Insights Analyst

Inform on campaign strategy and execution using insights

Ads Reporting, Ads Pivot

Ads Creative Manager

Collaborate on creative development while scaling content creation across channels

Creative Library, Asset Manager, Approval Dashboard, Ads Creative Calendar, Ads Reporting