TVEyes as a source

Updated

1 year ago

Learn how you can use TVEyes as a source for MM&A to monitor and analyze additional broadcast data from TV and Radio channels.

TVEyes is a leading broadcast data vendor specializing in global news content from TV & Radio channels. With global coverage and rich data assets, TVEyes allows you to turn audio and video data into actionable insights.

TVEyes provides broadcast data from 1650+ TV channels and 1100+ Radio channels across countries. Some of the top TVEyes' TV and radio channels supported by Sprinklr are –

TV channels	Radio channels
Fox Network Channels CW Network Channels CBS Network Channels ESPN Network Channels NBC Network Channels CNN Network Channels NBN Network Channels Sky Sports News Food Network NewsNation Spectrum News Network Al Jazeera BBC 1 - Channel Islands CNBC Asia NBA TV Deutsche Welle France 2 ITV 1 Central West Jamaica News Network, and many more	BBC 1 Radio Bloomberg Radio 101 The Fox Capital Public Radio WTOP-DC KIIS 101.1 WLTZ Central 103.1 FM WCBS-NY WDFX WBBM-AM 104.7 Canberra 702 ABC Sydney Deutschlandfunk Europe 1 Guardian Radio Newstalk Virgin Radio UK CNA 938, and many more

Use cases

Broadcast sources are extremely valuable sources for any PR team and coverage from these sources are used for strategic decision-making and crisis management.
PR teams can track and analyze additional broadcast data from the most popular TV and radio channels.
Drive actionable insights through AI enrichments on broadcast media sources.

Accessibility of TVEyes data

Once TVEyes is enabled in the environment, you can access the TVEyes data in MM&A and Listening dashboards using the filter – Premium Source Message. Select the option of TVEyes in the filter to view the data from TVEyes.

TVEyes data handling

TVEyes data handling varies according to the seat of the user in the platform –

Premium TVEyes users: Premium TVEyes users will be able to access the full content of the TVEyes data on the platform along with the link to the Media View player.
Standard TVEyes users: Standard users, i.e. those users who are not upgraded to premium users but still are part of the partner environment, will not be able to access the text data and the URL link for the Media View player.

For detailed information, refer to the below section.

TVEyes data visibility

Once TVEyes data is enabled for the partner environment, the data will be visible according to the seat of the user in the platform.

Premium TVEyes users

Standard TVEyes users

The text data can be viewed by the user in multiple widgets, such as Table, Post Card, Column/Bar, Inline Editable Table, etc., and also in the third pane and Engagement columns.
TVEyes data can be plotted on any standard or custom dashboard in both Listening and MM&A. The data plotted on a dashboard will be displayed in the original form (both Listening and MM&A).
MM&A stories created with only TVEyes mentions will be shown in the original form.
TVEyes data on a Stream widget, drill-down window, and third pane, will be displayed in the original form (both Listening and MMA).
TVEyes data will be displayed in the original form in Smart Theme Explorer and Theme Preview screen.

The text data will be masked and not be accessible to the user in all the widgets, such as Table, Post Card, Column/Bar, Inline Editable Table, etc., and also not in the third pane and engagement columns.
TVEyes data can be plotted on any standard or custom dashboard (both Listening and MM&A). The data plotted on a dashboard will be displayed in masked form (both Listening and MM&A).
MM&A stories created with only TVEyes mentions will be shown in the masked form.
TVEyes data on a Stream widget, drill-down window, and third pane, will be displayed in the masked form (both Listening and MMA).
TVEyes data will be masked in Smart Theme Explorer and Theme Preview screen.

List of metrics and dimensions supported with TVEyes

Country
Latitude (used in Topics)
Longitude (used in Topics)
State
TV Channel
Source
Message

Media Title
Media Reach
EMV/Earned Media Value
Language
Sentiment
Created Time
Permalink

TVEyes data limitations and restrictions

Masking

The text data will be masked for premium users after 395 days from the broadcast date.
TVEyes text and permalink data will be masked in all the exports from the platform.
Note that the data is only masked and not deleted, hence the stats, such as Mentions Count, will not be changed with respect to time.

Permalink

The link to the video will stop working after 30 days. Hence the permalink will not be clickable after 30 days.

Export

TVEyes data will not be allowed to be exported through any Sprinklr applications, tools, via and or 3rd party plugins, in any machine-readable format including xml/json.
TVEyes data will not be available in any third-party plugins i.e. the ability to export TVEyes data set in any capacity, including data lake applications.

Others

TVEyes data will not be available in any API that Sprinklr provides.
Users will be able to plot supported metrics for TVEyes mentions.
TVEyes data will not be available within Sprinklr Newsletters.