Overview

WhatsApp is a widely used instant messaging application that allows users to send and receive text, voice, and video messages, as well as media files. It offers a range of features for personal and business use. Its end-to-end encryption makes it a secure platform for communication, and its user-friendly interface has made it a popular choice for millions of users around the world.

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Features

WhatsApp offers a robust set of features that make it a convenient and versatile communication tool for personal and professional use:

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• Messaging: Users can send and receive text, voice, and video messages, as well as media files such as photos, videos, and documents.

• End-to-end encryption: WhatsApp uses end-to-end encryption to ensure that messages and media are secure and can only be accessed by the sender and recipient.

• WhatsApp Web: Users can access their WhatsApp account on their desktop computer using WhatsApp Web, which syncs their messages and media with their mobile device.

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WhatsApp Business

A version of the popular instant messaging application that is designed specifically for businesses. It offers a range of features to help businesses communicate with customers more effectively, including automated messages, quick replies, and catalogues of products and services. With features like automated messages, catalogues, and analytics, businesses can streamline their operations and provide better service to their customers.

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With Sprinklr, you can integrate WhatsApp Business into your social media management workflow. This means that you can use Sprinklr to manage your WhatsApp Business account and respond to customer inquiries from the same platform you use for other social media channels. You can set up automated messages, message routing, and message templates to streamline your communication with customers.

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