Use Cases of WhatsApp Flows
Updated
Note: Before you begin, familarize yourself with a general idea of WhatsApp Flows found here
WhatsApp Flows have diverse applications across industries such as retail, e-commerce, services, finance, and ed-tech, spanning the entire customer journey. This versatility offers brands the opportunity to leverage WhatsApp Flows for a wide range of use cases, enhancing their customer engagement and interaction strategies.
Boost Lead Generation
Brands can enhance lead generation efforts by seamlessly guiding customers through flows to collect multiple pieces of information in a structured and engaging manner. This approach facilitates various use cases such as product inquiries, health consultation trials, webinar sign-ups, and entertainment event registrations.
Facilitate Swift Appointment Bookings
Brands can utilize flows to streamline the process of scheduling appointments and reservations, particularly beneficial for service-based businesses. This functionality supports a multitude of scenarios, including healthcare appointments, salon bookings, fitness class reservations, restaurant reservations, and event venue bookings.
Enhanced Customer Support and Service
Brands can harness flows to deliver efficient support and assistance, thereby reducing customer churn and enhancing overall customer satisfaction. This approach accommodates a variety of scenarios, such as remote technical support, product returns and exchanges, billing inquiries, and more.
Revitalize Promotions and Re-engagement
Brands can utilize flows to deliver promotions, re-engage with customers, and gather valuable feedback. Use cases encompass a range of activities, such as flash sales promotions, happy hour reminders, nudges for fitness trials, feedback surveys, and more.